Hargroves Helping Hand has released a new guide for small businesses, with information and advice on how custom content marketing can help boost online traffic and increase sales.

Raleigh, United States - October 1, 2024 —

A recently released guide from Hargrove Helping Hand takes a close look at the differences between paid advertising and content marketing when it comes to increasing visibility and return on investment (ROI).

More information can be found at https://hargroveshelpinghand.clientcabin.com/app/info

The guide is suitable for entrepreneurs, small business owners, or those who are just starting to grow their companies and are in the process of crafting a marketing strategy for success.

A recent report from Forbes highlights the crucial role that content marketing plays for expanding businesses, as it has been shown to increase trust among consumers, engage wider audiences, enhance quality control for products and services, and create a base of loyalty. With the guide from Hargroves Helping Hand, the team of marketing experts gives key perspectives on how why content marketing works so well, in comparison to more conventional methods.

“There’s a lot of talk these days about content marketing and paid ads, and that’s understandable,” says a spokesperson. “While both methods can be great ways to reach new customers and grow a business, content marketing has an edge over other methods, and our goal is to help you understand why, so you can start reaping the benefits!”

The guide starts with an explanation of content marketing and what it consists of, including news articles about products, services, or company launches, as well as informative blogs, videos, infographics, and podcasts.

According to the team, content marketing offers a strategic approach that is focused around the process of creating and distributing consistent content that is both valuable and relevant for consumers, which then helps to build trust and loyalty over time.

Whereas more conventional marketing methods - like social media advertising - can offer instant visibility for a brief time, content marketing requires more sustained effort over a longer period, but delivers more comprehensive results in terms of attracting a steady stream of regular visitors to a company’s website.

About Hargroves Helping Hand

Hargroves Helping Hands is a media group serving small businesses throughout North Carolina and across the United States. They specialize in providing organic "done-for-you" (DFY) marketing options for all types of industries, helping entrepreneurs expand brand visibility through a custom marketing approach.

Interested parties can find more information and read the latest guide at https://hargroveshelpinghand.clientcabin.com/app/info

Contact Info:
Name: Jeremy K. Hargrove
Email: Send Email
Organization: Hargroves Helping Hand Media-Group
Address: 8480 HONEYCUTT ROAD SUITE 200-V295, Raleigh, NC 27615, United States
Website: http://www.hargroveshelpinghandmedia.info

Source: NewsNetwork

Release ID: 89142613

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