St. Petersburg, FL, January 5, 2022  – Water Tower Research has published an Initiation of Coverage Report on Crown Electrokinetics, Inc. (NASDAQ: CRKN). The report focuses on the company’s key drivers, milestones, obstacles and opportunities, and industry megatrends.

“Crown stands at an inflection point of the smart glass industry and has an attractive position. It can target retrofit opportunities with an easy to install, highly cost-competitive solution and a demonstrated ROI,” said Shawn Severson, Co-Founder of Water Tower Research and Head of ClimateTech and Sustainable Investing. “Furthermore, increasing legislative reforms for green buildings surrounding LEED-certification, combined with customer preferences in favor of carbon reduction, is creating a growing market for Crown’s smart glass solutions. Tenants may become the driving force behind demand creation as they become more conscious about the benefits of using these technologies. In addition, many corporations will be after cost-effective solutions that improve their overall profitability while also cutting emissions as they face higher regulatory burdens and strive to meet aggressive ESG and net-zero targets.

“The company’s first product, Smart Window Insert, is powered by a pigment-based film called DynamicTint, which blocks unwanted heat and light by automatically transitioning between clear tint and dark tint based on external conditions or tenant preference. The company believes its solar-powered technology presents significant advantages over competitors, providing lower production costs, less power consumption, faster transition speed, and the ability to retrofit existing windows without any hardwiring.“

Mr. Severson continued, “One only needs to take a quick look around to appreciate the massive installed base of commercial buildings in the US. Crown’s initial focus is to target these buildings and the REITs that own them through commercial building window retrofits. This is an excellent backdrop for Crown’s window solutions—specifically for office buildings. Most existing buildings simply use incumbent solutions like shades to block sunlight, which are far less effective than Crown’s solution. Specifically, the company believes that the cost of DynamicTint is highly competitive with standard office blinds, making blind replacement cycles an excellent opportunity for Crown to engage with building owners. It is generally an ROI sale to the customer. The company believes DynamicTint can lower HVAC expenses associated with less need for ambient heating of building spaces and provide a reasonable payback period. When installed, the insert can easily manage the impact of solar heat and improve the working environment for the building’s tenants.”

The full report can be downloaded HERE.

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