Strategic hire strengthens RAFTRx’s executive leadership team as the company accelerates national expansion and sales performance across 9 brands.

RAFTR Roofing + Exteriors (RAFTRx), a leading provider of roofing and storm restoration services across 16 states, 36 markets, and 9 brands, is proud to announce the appointment of Denis Gaynor as its new Chief Marketing Officer (CMO). With over 20 years of consumer marketing leadership experience in the digital and home services sectors, including key roles at Microsoft, Amazon, and Renovo, Gaynor brings deep expertise in scaling marketing teams and accelerating customer growth.

During his tenure in the home services sector, Denis has built and led high-performance marketing, call center and business intelligence organizations, combining strategic vision with a hands-on approach to team development, analytics, and customer experience. His leadership style and commitment to integrity align directly with RAFTRx’s mission to deliver exceptional service while building lasting trust with homeowners.

“Denis’s track record of building multi-channel marketing campaigns at scale, leveraging data-driven customer insights, and building high performing teams makes him a key addition to our leadership team,” said George Godfrey, CEO of RAFTRx. “His experience will be invaluable as we continue expanding our national presence and strengthening our position as a top-tier exterior solutions provider.”

As CMO, Denis will guide marketing strategy and execution across RAFTRx’s growing national footprint. He will focus on developing top-tier marketing talent, optimizing the customer journey, and innovating new ways to expand the reach of RAFTRx’s portfolio of brands.

“I am excited to work with the thoughtful, driven people at RAFTRx who are clearly building with integrity and long-term impact in mind,” said Denis Gaynor. “In particular, the company’s commitment to advocating for homeowners and ensuring that they are well-cared for throughout the roofing process aligns well with my ongoing career focus on creating top class customer experiences.”

About RAFTR Roofing + Exteriors

Founded in 2023 and headquartered in Duluth, Georgia, RAFTRx is a multi-regional provider of residential and commercial roofing and exterior services. Existing brands within the portfolio include Blue Hammer Roofing, Gold Medal Roofing, Humbled Roofing, Kingdom Krafters, Mills Siding and Roofing, Perimeter Roofing, RAFTRx Roofing + Exteriors, Regal Roofing, and Apex General Contracting. For more information about RAFTRx and its portfolio of brands, visit http://raftrxroofing.com.

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