Leading Home Equity Solution Provider Caps Rent Increases at 2.5%, Calls on Industry to Make Same Commitment

New Whitepaper Highlights Need for Alternative Financial Solutions for Millions of Homeowners Who Cannot Access Trapped Home Equity

Amid a prolonged period of high interest rates, record housing prices and a trapped home equity crisis, EasyKnock is calling on the real estate and financial industries to take bold action to address the housing crisis in America.

EasyKnock is announcing a new cap on rent increases of 2.5% or the Consumer Price Index (CPI-U) for all customers and is urging other corporate landlords to make the same commitment. The industry-leading action by EasyKnock was announced following the White House’s recent proposal to cap rent increases at 5% per year.

“This is an important step, but the reality is that rent caps are only part of the solution to solving the urgent housing crisis. American homeowners struggling to achieve financial freedom also urgently need new solutions to unlock their trapped home equity,” said Jarred Kessler, CEO of EasyKnock. “We’re committed to leading the charge by helping the millions of Americans who are being denied access to legacy financial products and instead being trapped in cycles of bad debt.”

EasyKnock’s non-loan products provide a critical solution for the millions of Americans who currently cannot unlock their trapped home equity. A new whitepaper, developed in partnership with the company, uncovered how “boxed-in” homeowners are being denied access to legacy financial products that have historically made homeownership a strong path to financial independence. The whitepaper found that retirees, individuals with sub-600 credit scores, and workers with irregular incomes struggle to secure refinancing loans or home equity loans at favorable rates. Instead, these individuals are trapped in cycles of additional bad debt with unaffordably high interest rates.

EasyKnock offers alternative financial solutions for the millions of Americans who don’t qualify for home equity loans and could not previously access the equity they had built up in their homes. Through its innovative and accessible programs, the company has helped thousands of customers achieve their financial goals without having to take on additional debt.

About EasyKnock

EasyKnock is the first-to-market, home equity solutions platform company in the U.S. In 2023, EasyKnock announced the development of its platform, an extensive suite of products and services that will provide consumers alternative ways to buy and sell, finance new homes, and utilize their equity. Headquartered in New York City and founded in 2016, EasyKnock helps U.S. homeowners unlock their financial freedom through non-loan programs. For more information about EasyKnock, please visit www.easyknock.com.

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