During the Mid-Autumn Festival, Jinshui District, Zhengzhou City, Henan Province, once again boarded the Times Square in New York, Paris, France, Beijing, Shanghai and other prosperous business circles and new media platforms at home and abroad, sending Mid-Autumn Festival wishes to people all over the world.

Jinshui District city brand on the New York Times Square in the US.

New York Times Square, located in the financial center of Manhattan, New York, is one of the most popular tourist destinations in the world and is known as "the crossroads of the world". As an urban area that has put its local image on the stage at home and abroad for many years, the development of Jinshui District has attracted wide attention in recent years.

Jinshui District is the central city of Zhengzhou and the core area that undertakes the political function of the provincial capital. in the first half of 2023, Jinshui District first entered the "100 billion Club" in the urban area of the country for the first half of the year, and became the only county in Henan Province that exceeded 100 billion yuan of GDP in half a year.

Night view of Jinshui District, Zhengzhou city

In recent years, Jinshui District has focused on building a high-level "innovative wisdom city of quality Jinshui", building a national first-class modern international central city, focusing on building a modern urban economic system led by innovation, and constantly exploring the great potential of new consumption. build a new retail industrial base in China (Zhengzhou) and establish a brand alliance of new consumer industries in Henan A new consumption industry system with night economy, first store economy and business circle economy as the main content is constructed.

Along Dongfeng Canal, Jinshui District, Zhengzhou City

After years of efforts, local new consumer brands such as Honey Snow and Ice City, UU errands and APP have become industry leaders; the bar leisure street on Nongke Road, Zhengzhou memory Oil Chemical Factory Creative Park and a number of characteristic block parks with the development orientation of "Fashion + Food, Culture + Tourism, Night economy + slow Life" have become popular places for tourism consumption in the country. Relying on the two 10 billion-class core business circles of North Erqi Road and Garden Road, the first stores of more than 40 well-known brands at home and abroad, such as Herm è s, Burberry, Breguet and Dior, have been established. These first stores provide consumers with a better consumption experience through innovation in many dimensions such as products, services, formats and so on.

Jinshui District is the city with the highest population density, the most prosperous commerce and the most active consumption in Henan Province. next, it will continue to focus on the goal of "making every effort to build the leading area of the international consumption center city". Continue to expand the influence of consumer brands, create new consumption scenes, cultivate new consumption formats, create new consumption highlands, and contribute to the brand of "Zhengzhou consumption" and the modernization of the national central city.

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