UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

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                                    FORM 6-K

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                            REPORT OF FOREIGN ISSUER

                       Pursuant to Rule 13a-16 or 15d-16
                     of the Securities Exchange Act of 1934


                                  July 21, 2009


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                                NOVO NORDISK A/S
             (Exact name of Registrant as specified in its charter)


                                    NOVO ALLE
                               DK-2880, BAGSVAERD
                                     DENMARK
                    (Address of principal executive offices)

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Indicate by check mark whether the registrant files or will file annual reports
under cover of Form 20-F or Form 40-F

                       Form 20-F [X]     Form 40-F [ ]


Indicate by check mark whether the registrant by furnishing the information
contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.

                             Yes [ ]     No [X]


If "Yes" is marked, indicate below the file number assigned to the registrant in
connection with Rule 12g-32(b):82-_____________________



TRANSACTION IN OWN SHARES

NOVO NORDISK A/S - SHARE REPURCHASE PROGRAMME

On 29 January 2009, Novo Nordisk initiated its share repurchase programme in
accordance with the provisions of the European Commission's regulation no
2273/2003 of 22 December 2003, also referred to as the Safe Harbour rules.

Under the programme Novo Nordisk will repurchase B shares for an amount up to
DKK 3.0 billion in the period from 29 January 2009 to 5 August 2009.

Since the announcement as of 13 July 2009, the following transactions have been
made under the programme:

                                   NUMBER OF           AVERAGE       TRANSACTION
                                      SHARES    PURCHASE PRICE        VALUE, DKK
ACCUMULATED, LAST
ANNOUNCEMENT                       9,139,682                       2,539,205,057
13 July 2009                          65,700            284.46        18,689,022
14 July 2009                          65,000            285.63        18,565,950
15 July 2009                          75,000            286.96        21,522,000
16 July 2009                          80,000            292.06        23,364,800
17 July 2009                          75,000            294.03        22,052,250
ACCUMULATED UNDER
THE PROGRAMME                      9,500,382                       2,643,399,079

With the transactions stated above, Novo Nordisk owns a total of 20,292,441
treasury shares, corresponding to 3.3% of the share capital. The total amount of
shares in the company is 620,000,000 including treasury shares.

Novo Nordisk is a healthcare company and a world leader in diabetes care. In
addition, Novo Nordisk has a leading position within areas such as haemostasis
management, growth hormone therapy and hormone replacement therapy. Novo Nordisk
manufactures and markets pharmaceutical products and services that make a
significant difference to patients, the medical profession and society. With
headquarters in Denmark, Novo Nordisk employs more than 27,900 employees in 81
countries, and markets its products in 179 countries. Novo Nordisk's B shares
are listed on the stock exchanges in Copenhagen and London. Its ADRs are listed
on the New York Stock Exchange under the symbol 'NVO'. For more information,
visit novonordisk.com.

Further information:

Media:                            Investors:

Outside North America:            Outside North America:
Elin K Hansen                     Mads Veggerby Lausten
Tel: (+45) 4442 3450              Tel: (+45) 4443 7919
ekh@novonordisk.com               mlau@novonordisk.com

                                  Kasper Roseeuw Poulsen
                                  Tel: (+45) 4442 4471
                                  krop@novonordisk.com

In North America:                 In North America:
Sean Clements                     Hans Rommer
Tel: (+1) 609 514 8316            Tel: (+1) 609 919 7937
secl@novonordisk.com              hrmm@novonordisk.com

Company Announcement no 43 / 2009



                                   SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf of the
undersigned, thereunto duly authorized.

Date: July 21, 2009                          NOVO NORDISK A/S
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                                            Lars Rebien Sorensen,
                                     President and Chief Executive Officer