What Happened?

A number of stocks fell in the afternoon session after the Dow Jones Industrial Average fell as much as 0.7%, reflecting lingering uncertainty, and capping off a volatile week which saw stocks enjoy some relief as President Donald Trump reduced tensions with European allies by backing off his threat of imposing new tariffs. 

Threats of tariffs initially created uncertainty for businesses, as they can lead to higher costs for multinational corporations and disrupt global supply chains. By withdrawing the threat, the administration removed a significant headwind for the market, prompting a relief rally. This development was a key factor in helping major indexes recover from earlier losses, even as some analysts noted that underlying geopolitical risks and market volatility remain concerns for investors.

The stock market overreacts to news, and big price drops can present good opportunities to buy high-quality stocks.

Among others, the following stocks were impacted:

• Specialty Retail company Leslie's (NASDAQ: LESL) fell 2.6%. Is now the time to buy Leslie's? Access our full analysis report here, it’s free.
• Footwear Retailer company Boot Barn (NYSE: BOOT) fell 3.1%. Is now the time to buy Boot Barn? Access our full analysis report here, it’s free.
• Beauty and Cosmetics Retailer company Sally Beauty (NYSE: SBH) fell 5.7%. Is now the time to buy Sally Beauty? Access our full analysis report here, it’s free.
• Apparel Retailer company Abercrombie and Fitch (NYSE: ANF) fell 2.4%. Is now the time to buy Abercrombie and Fitch? Access our full analysis report here, it’s free.
• Apparel Retailer company Victoria's Secret (NYSE: VSCO) fell 4%. Is now the time to buy Victoria's Secret? Access our full analysis report here, it’s free.

Zooming In On Sally Beauty (SBH)

Sally Beauty’s shares are very volatile and have had 22 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 2 days ago when the stock gained 4.5% on the news that Raymond James upgraded the stock to "Outperform" from "Market Perform.". The firm also set a price target of $19.00 for the beauty products retailer. According to analyst Olivia Tong, the more positive view was based on the belief that recent store upgrades and changes to how the company operates should lead to more stable growth. The upgrade indicated a shift in the analyst's confidence in the company's future performance.

Sally Beauty is up 4.9% since the beginning of the year, and at $15.20 per share, it is trading close to its 52-week high of $16.60 from October 2025. Investors who bought $1,000 worth of Sally Beauty’s shares 5 years ago would now be looking at an investment worth $1,017.

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