Financial News

3 Unpopular Stocks We Keep Off Our Radar

TSN Cover Image

Wall Street’s bearish price targets for the stocks in this article signal serious concerns. Such forecasts are uncommon in an industry where maintaining cordial corporate relationships often trumps delivering the hard truth.

At StockStory, we look beyond the headlines with our independent analysis to determine whether these bearish calls are justified. Keeping that in mind, here are three stocks where the outlook is warranted and some alternatives with better fundamentals.

Tyson Foods (TSN)

Consensus Price Target: $65.17 (6.6% implied return)

Started as a simple trucking business, Tyson Foods (NYSE: TSN) is one of the world’s largest producers of chicken, beef, and pork.

Why Do We Avoid TSN?

  1. Products fail to spark excitement with consumers, as seen in its flat sales over the last three years
  2. Commoditized products, bad unit economics, and high competition are reflected in its low gross margin of 7.2%
  3. Earnings per share fell by 22.1% annually over the last three years while its revenue was flat, showing each sale was less profitable

At $61.12 per share, Tyson Foods trades at 15.3x forward P/E. Check out our free in-depth research report to learn more about why TSN doesn’t pass our bar.

MasterCraft (MCFT)

Consensus Price Target: $22.80 (1.3% implied return)

Started by a waterskiing instructor, MasterCraft (NASDAQ: MCFT) specializes in designing, manufacturing, and selling sport boats.

Why Should You Dump MCFT?

  1. Number of boats sold has disappointed over the past two years, indicating weak demand for its offerings
  2. Low free cash flow margin of 11.1% for the last two years gives it little breathing room, constraining its ability to self-fund growth or return capital to shareholders
  3. Waning returns on capital from an already weak starting point displays the inefficacy of management’s past and current investment decisions

MasterCraft’s stock price of $22.52 implies a valuation ratio of 17.4x forward P/E. To fully understand why you should be careful with MCFT, check out our full research report (it’s free).

Morgan Stanley (MS)

Consensus Price Target: $192.76 (5.3% implied return)

Founded in 1924 during the post-WWI economic boom by former JP Morgan partners, Morgan Stanley (NYSE: MS) is a global financial services firm that provides investment banking, wealth management, and investment management services to corporations, governments, institutions, and individuals.

Why Are We Wary of MS?

  1. Earnings per share lagged its peers over the last five years as they only grew by 9.3% annually
  2. Scale is a double-edged sword because it limits the firm’s capital growth potential compared to its smaller competitors, as reflected in its below-average annual tangible book value per share increases of 3% for the last five years

Morgan Stanley is trading at $182.99 per share, or 16.1x forward P/E. Read our free research report to see why you should think twice about including MS in your portfolio.

High-Quality Stocks for All Market Conditions

If your portfolio success hinges on just 4 stocks, your wealth is built on fragile ground. You have a small window to secure high-quality assets before the market widens and these prices disappear.

Don’t wait for the next volatility shock. Check out our Top 5 Growth Stocks for this month. This is a curated list of our High Quality stocks that have generated a market-beating return of 244% over the last five years (as of June 30, 2025).

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,326% between June 2020 and June 2025) as well as under-the-radar businesses like the once-micro-cap company Tecnoglass (+1,754% five-year return). Find your next big winner with StockStory today.

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