Stocks in the $10-50 range offer a sweet spot between affordability and stability as they’re typically more established than penny stocks. But their headline prices don’t guarantee quality, and investors should exercise caution as some have shaky business models.

These dynamics can cause headaches for even the most seasoned professionals, which is why we started StockStory - to help you separate the good companies from the bad. That said, here is one stock under $50 with massive upside potential and two that could be down big.

Two Stocks Under $50 to Sell:

Rivian (RIVN)

Share Price: $12.69

The manufacturer of Amazon’s delivery trucks, Rivian (NASDAQ: RIVN) designs, manufactures, and sells electric vehicles and commercial delivery vans.

Why Are We Hesitant About RIVN?

1. Negative 49.3% gross margin means it loses money on every sale and must pivot or scale quickly to survive
2. Cash-burning tendencies make us wonder if it can sustainably generate shareholder value
3. Limited cash reserves may force the company to seek unfavorable financing terms that could dilute shareholders

Rivian’s stock price of $12.69 implies a valuation ratio of 2.6x forward price-to-sales. To fully understand why you should be careful with RIVN, check out our full research report (it’s free for active Edge members).

Envista (NVST)

Share Price: $18.78

Uniting more than 30 trusted brands including Nobel Biocare, Ormco, and DEXIS under one corporate umbrella, Envista Holdings (NYSE: NVST) is a global dental products company that provides equipment, consumables, and specialized technologies for dental professionals.

Why Should You Dump NVST?

1. Underwhelming constant currency revenue performance over the past two years suggests its product offering at current prices doesn’t resonate with customers
2. Push for growth has led to negative returns on capital, signaling value destruction, and its shrinking returns suggest its past profit sources are losing steam
3. Shrinking returns on capital from an already weak position reveal that neither previous nor ongoing investments are yielding the desired results

At $18.78 per share, Envista trades at 16.2x forward P/E. Read our free research report to see why you should think twice about including NVST in your portfolio.

One Stock Under $50 to Watch:

DoubleVerify (DV)

Share Price: $11.02

Using advanced analytics to evaluate over 17 billion digital ad transactions daily, DoubleVerify (NYSE: DV) provides AI-powered technology that verifies digital ads are viewable, fraud-free, brand-suitable, and displayed in the intended geographic location.

Why Are We Positive On DV?

1. Annual revenue growth of 27.9% over the last five years was superb and indicates its market share is rising
2. Software is difficult to replicate at scale and leads to a stellar gross margin of 82.1%
3. Fast payback periods on sales and marketing expenses allow the company to invest heavily and onboard many customers concurrently

DoubleVerify is trading at $11.02 per share, or 2.3x forward price-to-sales. Is now a good time to buy? Find out in our full research report, it’s free for active Edge members.

Stocks We Like Even More

Trump’s April 2025 tariff bombshell triggered a massive market selloff, but stocks have since staged an impressive recovery, leaving those who panic sold on the sidelines.

Take advantage of the rebound by checking out our Top 5 Growth Stocks for this month. This is a curated list of our High Quality stocks that have generated a market-beating return of 183% over the last five years (as of March 31st 2025).

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,545% between March 2020 and March 2025) as well as under-the-radar businesses like the once-micro-cap company Tecnoglass (+1,754% five-year return). Find your next big winner with StockStory today for free. Find your next big winner with StockStory today. Find your next big winner with StockStory today

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