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GoTranscript Embraces AI to Evolve Jobs, Not Eliminate Them
Hybrid AI-Human Approach Boosts Productivity, 30,000-Strong Workforce Thrives as Company Sees Unexpected Revenue Growth
United States, March 30, 2025 -- At a time when many workers fear that artificial intelligence (AI) will replace their jobs, global transcription service GoTranscript is forging a different path by introducing AI transcription post-editing. This approach streamlines processes without eliminating any positions. In fact, GoTranscript’s hybrid model—where AI-generated transcripts are refined by human experts—has not only preserved but also increased demand for its transcribers and editors. This example demonstrates how AI can fuel job evolution rather than job elimination, positioning people in critical oversight roles as the technology expands.
AI Augments, Humans Deliver the Finish
GoTranscript, founded in 2005, built its reputation on 100% human-made transcription. Now, in response to industry trends, it has introduced an AI-assisted transcription service where speech recognition software produces a draft transcript that human experts then refine. This “AI post-editing” model marries the speed of automation with the nuance and accuracy of human review. As a result, clients benefit from faster turnaround times and cost savings, while a global network of 30,000 transcribers continues to ensure quality.
“We tried using some of the new AI-only transcription tools for a major market research project on VPN usage, but the raw AI output wasn’t accurate enough for our needs,” said Karolis Toleikis, CEO of IPRoyal, a company that conducts worldwide internet usage research. “I appreciate that GoTranscript still has human editors polishing the AI results. It means we get the high-accuracy transcripts we rely on for our analysis.”
Instead of diminishing the role of human transcribers, GoTranscript’s adoption of AI has expanded it. The company reports that as the AI handles the heavy lifting of initial transcription, the volume of projects has grown – and so has the need for skilled editors to perfect those transcripts.
“Our human team is as crucial as ever,” said Vitalijus Baika, CEO of GoTranscript. “AI can draft a transcript in minutes, but it’s our people who turn that draft into a publication-ready document. That dynamic has opened up new opportunities for our staff rather than replacing them.”
Cost Savings Fuel Growth
The introduction of AI post-editing has also brought unexpected business benefits. By allowing algorithms to do part of the work and humans to handle the rest, GoTranscript has significantly reduced its operating costs.
“Integrating AI has saved us up to 64% in expenses,” Baika noted. “What’s really surprising is that it also boosted our revenue. Lower costs let us offer more competitive pricing, which attracted new clients – and since we can complete projects faster now, we can take on more volume without sacrificing quality.”
According to GoTranscript, the increased workload is being met by its extensive base of freelance transcribers, indicating that the demand for human oversight is actually growing as its AI usage scales up. GoTranscript’s workforce of 30,000 professional transcribers and editors spans the globe, providing around-the-clock service in multiple languages. Rather than shrinking due to automation, this talent pool has remained robust. The company is a positive outlier at a moment when headlines often predict AI-driven layoffs. With AI handling repetitive tasks and humans focusing on fine-tuning and context, GoTranscript exemplifies how technology can elevate human roles.
Leading a Human-First AI Future
GoTranscript’s success with AI-human collaboration offers a hopeful example of how industries can adapt to new technology. As artificial intelligence becomes more prevalent in workplaces, the company demonstrates that people remain indispensable for ensuring accuracy, context, and creativity.
“There’s been a lot of talk about AI coming for jobs,” said Baika. “But our experience shows the opposite – AI is making our jobs more interesting and our service more valuable. We believe the future of work is humans and AI working together, and we’re proud to be proving that model.”
Industry analysts note that the transcription field is just one of many where automation is creating new kinds of roles. GoTranscript’s approach highlights an emerging trend: rather than outright replacing employees, forward-thinking companies are upskilling their workforce to work alongside AI tools. In GoTranscript’s case, transcribers have effectively become editors and quality assurance specialists for AI-generated content. This partnership is yielding tangible benefits for both the business and its clients.
About GoTranscript
GoTranscript is one of the world’s largest online transcription and translation agencies, with a mission to deliver fast, accurate, and affordable language services. Founded in 2005, the company provides a range of services including transcriptions, captions, subtitles, and translations in multiple languages. GoTranscript’s global team of 30,000+ human transcribers and editors serves over 100,000 clients worldwide. By combining advanced speech recognition AI with expert human editing, GoTranscript achieves 99%+ accuracy on final transcripts. The company is headquartered in the U.K. and U.S., with a presence across Europe, Asia, and the Americas.
Contact Info:
Name: Vitalijus Baika
Email: Send Email
Organization: GoTranscript
Address: 16192 Coastal Highway, Lewes Delaware 19958
Website: https://gotranscript.com
Release ID: 89156388
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