PIXELYNX, the music metaverse(TM) gaming platform founded by groundbreaking electronic musicians and technology visionaries Joel Zimmerman aka deadmau5 and Richie Hawtin aka Plastikman, today announced a strategic partnership with Laylo, a creator messaging and CRM platform designed for drop notifications and fan engagement. The companies will collaborate to implement Laylo’s full suite of audience management and bring its customizable creator messaging and drops platform to artists, creators and brands in ELYNXIR, the debut game from PIXELYNX set to launch later this year. “We love everything Laylo is building. Their platform is essential for any creator or brand entering Web3,” said Inder Phull, CEO and co-founder of PIXELYNX. “We will be building integrations between our products that make it easy for creators to manage their drops.”

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About PIXELYNX

PIXELYNX is a new gaming venture by iconic musicians and technologists Joel Zimmerman aka deadmau5, Richie Hawtin aka Plastikman, and music industry visionaries Ben Turner (Graphite; IMS: International Music Summit; AFEM: Association for Electronic Music), Dean Wilson (Seven20 Entertainment / mau5trap), and Inder Phull, a music metaverse futurist. The company, based in London and Los Angeles, is focused on building a music metaverse that will transform the way artists connect and engage with their fans through gaming experiences. Its debut mobile game, ELYNXIR, will be out later this year. For more information, visit www.PIXELYNX.io.

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