Thanksgiving is a time for family, gratitude, and… awkward conversations. As Gen Z prepares to gather with loved ones, many are dreading the inevitable tension that often arises around the dinner table. To better understand these challenges, Soul Machines, a leader in human-centered AI, surveyed 699 Gen Z individuals. The results reveal a growing reliance on AI to help navigate difficult conversations and maintain peace during the holiday season.

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Soul Machines Unveils Shyla, the AI Assistant Guiding Gen Z Through Awkward Thanksgiving Conversations (Photo: Business Wire)

Awkward Conversations

While more than 85% are excited to spend time with family, many are anticipating uncomfortable conversations. Topping the list, 40% of respondents are dreading conversations about politics and social issues. 34% feel anxious about dealing with toxic family members and 33% fear conflict about education or career choices. Not far behind, 31% dread conversations about personal finances, and for women, 30% anticipate uncomfortable conversations about their appearance or weight.

To avoid these confrontations, 41% would willingly do the entire pile of Thanksgiving dishes by hand rather than discuss “their future” plans with family.

Turning to AI for Support

Recognizing the need for support during this emotional period, 40% of Gen Z surveyed are open to using an AI Assistant to practice communication skills and develop strategies for navigating these delicate situations.

“Gen Z craves innovative ways to navigate complex family dynamics,” says Darren Wilson, Chief Product Officer at Soul Machines. “Shyla goes beyond basic conversation practice by offering personalized techniques based on individual anxieties and desired outcomes. This empowers Gen Z to navigate Thanksgiving with confidence and maintain positive family connections.”

Soul Machines Introduces Shyla, the Latest AI Assistant

Soul Machines is excited to introduce Shyla, a revolutionary AI Assistant trained to help people learn techniques to steer difficult conversations and practice in a judgment-free space. Shyla was designed to empower Gen Z to make the most of their Holiday gatherings, focusing on quality time with loved ones instead of avoiding them.

Like all Soul Machines AI Assistants, Shyla features:

• Real-Life Practice: Mimics conversation with a real person using camera and microphone technology to allow two-way interaction.
• Personalized Support: Dynamic, unique experiences based on individual needs and goals.
• Judgment-Free Zone: Encourages exploration of thoughts and feelings without fear of criticism.
• Always Available: Accessible 24/7 at www.soulmachines.com for FREE.

About the Study

This online survey of 699 U.S. Gen Z adults was conducted by Soul Machines, in accordance with the Market Research Society’s Code of Conduct. Data was collected from November 15th to November 19th, 2024. The margin of error is +/- 4 points with 95% confidence.

About Soul Machines

Founded in 2016, Soul Machines is a pioneer in the humanization of AI. We use our ground-breaking Experiential AI™ technology to create highly engaging, empathetic AI Assistants that empower learning and personal growth. Our revolutionary Soul Machines Studio tools provide access to the power of Experiential AI, allowing anyone to reimagine engagement, create deeply personal experiences and drive interactivity across platforms. Soul Machines AI Assistants deliver high-impact, emotionally intelligent interactions for global enterprises including Heineken, BankABC, Morningstar, and The World Health Organization. Soul Machines is unique in offering the full capabilities of human and machine collaboration in an ethical, responsive, and unprecedented way.

For more information, visit www.soulmachines.com.

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