e10vq
 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 10-Q
 
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
     
For the Quarterly Period Ended
May 1, 2011
  Commission File Number
1-3822
(CAMPBRLLS LOGO)
CAMPBELL SOUP COMPANY
     
New Jersey
State of Incorporation
  21-0419870
I.R.S. Employer Identification No.
1 Campbell Place
Camden, New Jersey 08103-1799
Principal Executive Offices
Telephone Number: (856) 342-4800
 
     Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. þ Yes o No
     Indicate by check mark whether the registrant has submitted electronically and posted on its corporate web site, if any, every Interactive Date File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that that the registrant was required to submit and post such files). þ Yes o No
     Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.
             
Large accelerated filer þ   Accelerated filer o   Non-accelerated filer o
(Do not check if a smaller reporting company)
  Smaller reporting company o
     Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). o Yes þ No
There were 320,996,010 shares of capital stock outstanding as of June 2, 2011.
 
 

 


 

PART I
Item 1. FINANCIAL INFORMATION
CAMPBELL SOUP COMPANY
Consolidated Statements of Earnings
(unaudited)
(millions, except per share amounts)
                                 
    Three Months Ended     Nine Months Ended  
    May 1,     May 2,     May 1,     May 2,  
    2011     2010     2011     2010  
 
                               
Net sales
  $ 1,813     $ 1,802     $ 6,112     $ 6,158  
 
 
                               
Costs and expenses
                               
Cost of products sold
    1,081       1,059       3,648       3,621  
Marketing and selling expenses
    243       252       811       837  
Administrative expenses
    148       156       442       438  
Research and development expenses
    33       31       95       88  
Other expenses / (income)
    1             6       1  
Restructuring charges
          12             12  
 
Total costs and expenses
    1,506       1,510       5,002       4,997  
 
Earnings before interest and taxes
    307       292       1,110       1,161  
Interest expense
    27       29       93       84  
Interest income
    3       2       8       4  
 
Earnings before taxes
    283       265       1,025       1,081  
Taxes on earnings
    97       97       321       350  
 
Net earnings
    186       168       704       731  
Less: Net earnings (loss) attributable to noncontrolling interests
    (1 )           (1 )      
 
Net earnings attributable to Campbell Soup Company
  $ 187     $ 168     $ 705     $ 731  
 
 
                               
Per share — basic
                               
 
                               
Net earnings attributable to Campbell Soup Company
  $ .58     $ .49     $ 2.13     $ 2.11  
 
Dividends
  $ .29     $ .275     $ .855     $ .80  
 
Weighted average shares outstanding — basic
    321       339       328       341  
 
 
                               
Per share — assuming dilution
                               
 
                               
Net earnings attributable to Campbell Soup Company
  $ .57     $ .49     $ 2.11     $ 2.09  
 
Weighted average shares outstanding — assuming dilution
    323       342       331       344  
 
See accompanying Notes to Consolidated Financial Statements.

2


 

CAMPBELL SOUP COMPANY

Consolidated Balance Sheets
(unaudited)
(millions, except per share amounts)
                 
    May 1,     August 1,  
    2011     2010  
 
Current assets
               
Cash and cash equivalents
  $ 449     $ 254  
Accounts receivable
    604       512  
Inventories
    639       724  
Other current assets
    150       197  
 
Total current assets
    1,842       1,687  
 
Plant assets, net of depreciation
    2,060       2,051  
Goodwill
    2,147       1,919  
Other intangible assets, net of amortization
    537       509  
Other assets
    114       110  
 
Total assets
  $ 6,700     $ 6,276  
 
Current liabilities
               
Short-term borrowings
  $ 674     $ 835  
Payable to suppliers and others
    431       545  
Accrued liabilities
    564       560  
Dividend payable
    94       95  
Accrued income taxes
    74       30  
 
Total current liabilities
    1,837       2,065  
 
Long-term debt
    2,431       1,945  
Deferred taxes
    352       258  
Other liabilities
    1,009       1,079  
 
Total liabilities
    5,629       5,347  
 
Campbell Soup Company shareowners’ equity
               
Preferred stock; authorized 40 shares; none issued
           
Capital stock, $.0375 par value; authorized 560 shares; issued 542 shares
    20       20  
Additional paid-in capital
    335       341  
Earnings retained in the business
    9,180       8,760  
Capital stock in treasury, at cost
    (8,040 )     (7,459 )
Accumulated other comprehensive loss
    (433 )     (736 )
 
Total Campbell Soup Company shareowners’ equity
    1,062       926  
 
Noncontrolling interests
    9       3  
 
Total equity
    1,071       929  
 
Total liabilities and equity
  $ 6,700     $ 6,276  
 
See accompanying Notes to Consolidated Financial Statements.

3


 

CAMPBELL SOUP COMPANY
Consolidated Statements of Cash Flows
(unaudited)
(millions)
                 
    Nine Months Ended  
    May 1,     May 2,  
    2011     2010  
Cash flows from operating activities:
               
Net earnings
  $ 704     $ 731  
Adjustments to reconcile net earnings to operating cash flow
               
Restructuring charges
          12  
Stock-based compensation
    69       68  
Depreciation and amortization
    194       185  
Deferred income taxes
    66       44  
Other, net
    81       76  
Changes in working capital
               
Accounts receivable
    (58 )     (6 )
Inventories
    116       193  
Prepaid assets
    25       8  
Accounts payable and accrued liabilities
    (153 )     (125 )
Pension fund contributions
    (140 )     (281 )
Receipts from hedging activities
    1       10  
Other
    (47 )     (56 )
 
Net cash provided by operating activities
    858       859  
 
Cash flows from investing activities:
               
Purchases of plant assets
    (133 )     (177 )
Sales of plant assets
    9       5  
Other, net
    1       3  
 
Net cash used in investing activities
    (123 )     (169 )
 
Cash flows from financing activities:
               
Net short-term borrowings (repayments)
    524       (161 )
Long-term borrowings
    500        
Repayments of notes payable
    (700 )      
Dividends paid
    (284 )     (270 )
Treasury stock purchases
    (696 )     (315 )
Treasury stock issuances
    54       75  
Excess tax benefits on stock-based compensation
    7       6  
Contribution from noncontrolling interest
    9        
Other, net
    (5 )      
 
Net cash used in financing activities
    (591 )     (665 )
 
Effect of exchange rate changes on cash
    51       4  
 
Net change in cash and cash equivalents
    195       29  
Cash and cash equivalents — beginning of period
    254       51  
 
Cash and cash equivalents — end of period
  $ 449     $ 80  
 
See accompanying Notes to Consolidated Financial Statements.

4


 

CAMPBELL SOUP COMPANY
Consolidated Statements of Equity
(unaudited)
(millions, except per share amounts)
                                                                         
    Campbell Soup Company Shareowners' Equity              
    Capital Stock             Earnings     Accumulated              
    Issued     In Treasury     Additional     Retained     Other              
            Paid-in     in the     Comprehensive     Noncontrolling     Total  
    Shares     Amount     Shares     Amount     Capital     Business     Income (Loss)     Interests     Equity  
 
Balance at August 2, 2009
    542     $ 20       (199 )   $ (7,194 )   $ 332     $ 8,288     $ (718 )   $ 3     $ 731  
 
Comprehensive income (loss)
                                                                       
Net earnings
                                            731                     731  
Foreign currency translation adjustments, net of tax
                                                    68             68  
Cash-flow hedges, net of tax
                                                    4               4  
Pension and postretirement benefits, net of tax
                                                    26               26  
 
Other comprehensive income (loss)
                                                    98             98  
                                                     
Total comprehensive income (loss)
                                                                    829  
 
Dividends ($.80 per share)
                                            (277 )                     (277 )
Treasury stock purchased
                    (9 )     (315 )                                     (315 )
Treasury stock issued under management incentive and stock option plans
                    4       132       (4 )                             128  
 
Balance at May 2, 2010
    542     $ 20       (204 )   $ (7,377 )   $ 328     $ 8,742     $ (620 )   $ 3     $ 1,096  
 
Balance at August 1, 2010
    542     $ 20       (206 )   $ (7,459 )   $ 341     $ 8,760     $ (736 )   $ 3     $ 929  
 
Contribution from noncontrolling interests
                                                            7       7  
Comprehensive income (loss)
                                                                       
Net earnings (loss)
                                            705               (1 )     704  
Foreign currency translation adjustments, net of tax
                                                    278             278  
Cash-flow hedges, net of tax
                                                    (3 )             (3 )
Pension and postretirement benefits, net of tax
                                                    28               28  
 
Other comprehensive income (loss)
                                                    303             303  
                                                     
Total comprehensive income (loss)
                                                                    1,007  
 
Dividends ($.855 per share)
                                            (285 )                     (285 )
Treasury stock purchased
                    (20 )     (696 )                                     (696 )
Treasury stock issued under management incentive and stock option plans
                    3       115       (6 )                             109  
 
Balance at May 1, 2011
    542     $ 20       (223 )   $ (8,040 )   $ 335     $ 9,180     $ (433 )   $ 9     $ 1,071  
 
See accompanying Notes to Consolidated Financial Statements.

5


 

Notes to Consolidated Financial Statements
(unaudited)
(currency in millions, except per share amounts)
1. Basis of Presentation and Significant Accounting Policies
     The financial statements reflect all adjustments which are, in the opinion of management, necessary for a fair presentation of the results of operations, financial position, and cash flows for the indicated periods. All such adjustments are of a normal recurring nature. The accounting policies used in preparing these financial statements are consistent with those applied in the Annual Report on Form 10-K for the year ended August 1, 2010. The results for the period are not necessarily indicative of the results to be expected for other interim periods or the full year.
2. Recent Accounting Pronouncements
     In June 2009, the Financial Accounting Standards Board (FASB) issued authoritative guidance that changed the consolidation model for variable interest entities (VIE). The revised guidance requires an enterprise to qualitatively assess the determination of the primary beneficiary, or consolidator of a VIE, based on whether the entity has the power to direct matters that most significantly impact the activities of the VIE, and has the obligation to absorb losses or the right to receive benefits of the VIE that could potentially be significant to the VIE. The revised guidance also amended the consideration of kick-out rights in determining if an entity is a VIE and requires an ongoing reconsideration of the primary beneficiary. It also amends the events that trigger a reassessment of whether an entity is a VIE. The provisions were effective for the first quarter of fiscal 2011. The adoption of the guidance did not have a material impact on the company’s consolidated financial statements.
     In January 2010, the FASB issued additional authoritative guidance related to fair value measurements and disclosures. The guidance requires a roll forward, separately presenting information about purchases, sales, issuances and settlements on a gross basis, rather than net, of the assets and liabilities measured using significant unobservable inputs (Level 3 fair value measurements). The roll forward information must be provided by the company for the first quarter of fiscal 2012, as the provision is effective for annual reporting periods beginning after December 15, 2010 and for interim reporting periods within those years.
     In November 2010, the FASB issued additional authoritative guidance clarifying the required disclosures of supplementary pro forma information for business combinations. The guidance is effective prospectively for business combinations for which the acquisition date is on or after the beginning of the first annual reporting period beginning on or after December 15, 2010.
     In December 2010, the FASB issued additional authoritative guidance on accounting for goodwill. The guidance clarifies the impairment test for reporting units with zero or negative carrying amounts. The guidance is effective for fiscal years and interim periods within those years beginning after December 15, 2011. The adoption is not expected to have a material impact on the company’s consolidated financial statements.
     In May 2011, the FASB issued further additional authoritative guidance related to fair value measurements and disclosures. The new guidance results in a consistent definition of fair value and common requirements for measurement of and disclosure about fair value between accounting principles generally accepted in the United States (U.S. GAAP) and International Financial Reporting Standards (IFRS). The guidance is effective for fiscal years and interim periods within those years beginning after December 15, 2011. The company is currently assessing the impact of the guidance.
3. Comprehensive Income (Loss)
     Total comprehensive income (loss) is comprised of net earnings, net foreign currency translation adjustments, net unamortized pension and postretirement benefits adjustments, and net unrealized gains and losses on cash-flow hedges. Total comprehensive income for the three-month periods ended May 1, 2011 and May 2, 2010 was $348 and $203, respectively. Total comprehensive income for the nine-month periods ended May 1, 2011 and May 2, 2010 was $1,007 and $829, respectively.

6


 

Notes to Consolidated Financial Statements — (Continued)
     The components of Accumulated other comprehensive income (loss) consisted of the following:
                 
    May 1,     August 1,  
    2011     2010  
Foreign currency translation adjustments, net of tax (1)
  $ 410     $ 132  
Cash-flow hedges, net of tax (2)
    (21 )     (18 )
Unamortized pension and postretirement benefits, net of tax (3):
               
Net actuarial loss
    (828 )     (856 )
Prior service (cost)/credit
    6       6  
 
           
Total Accumulated other comprehensive loss
  $ (433 )   $ (736 )
 
           
 
(1)   Includes a tax expense of $6 as of May 1, 2011, and a tax benefit of $1 as of August 1, 2010.
 
(2)   Includes a tax benefit of $11 as of May 1, 2011, and $10 as of August 1, 2010.
 
(3)   Includes a tax benefit of $472 as of May 1, 2011, and $489 as of August 1, 2010.
4. Goodwill and Intangible Assets
     The following table shows the changes in the carrying amount of goodwill by business segment:
                                         
                    International              
    U.S. Soup,     Baking     Soup, Sauces     North        
    Sauces and     and     and     America        
    Beverages     Snacking     Beverages     Foodservice     Total  
Balance at August 1, 2010
  $ 434     $ 754     $ 585     $ 146     $ 1,919  
Foreign currency translation adjustment
          154       74             228  
 
                             
Balance at May 1, 2011
  $ 434     $ 908     $ 659     $ 146     $ 2,147  
 
                             
     The following table sets forth balance sheet information for intangible assets, excluding goodwill, subject to amortization and intangible assets not subject to amortization:
                 
    May 1,     August 1,  
    2011     2010  
Intangible Assets:
               
Non-amortizable intangible assets
  $ 524     $ 496  
Amortizable intangible assets
    21       21  
 
           
 
    545       517  
Accumulated amortization
    (8 )     (8 )
 
           
Total net intangible assets
  $ 537     $ 509  
 
           
     Non-amortizable intangible assets consist of trademarks, which mainly include Pace, Royco, Liebig, Blå Band and Touch of Taste. Amortizable intangible assets consist substantially of process technology and customer intangibles.
     Amortization related to these assets was less than $1 for the nine-month periods ended May 1, 2011, and May 2, 2010. The estimated aggregated amortization expense for each of the five succeeding fiscal years is less than $1 per year. Asset useful lives range from 10 to 20 years.
5. Business and Geographic Segment Information
     Campbell Soup Company, together with its consolidated subsidiaries, is a global manufacturer and marketer of high-quality, branded convenience food products. The company has eight operating segments based on product type and geographic location and reports the results of operations in the following segments: U.S. Soup, Sauces and Beverages; Baking and Snacking; International Soup, Sauces and Beverages; and North America Foodservice.
     The U.S. Soup, Sauces and Beverages segment represents the U.S. retail business, including the following products: Campbell’s condensed and ready-to-serve soups; Swanson broth, stocks and canned poultry; Prego pasta sauce; Pace Mexican sauce; Campbell’s canned pasta, gravies, and beans; V8 juices and beverages; and Campbell’s tomato juice.

7


 

Notes to Consolidated Financial Statements — (Continued)
     The Baking and Snacking segment aggregates the following operating segments: Pepperidge Farm cookies, crackers, bakery and frozen products in U.S. retail; and Arnott’s biscuits in Australia and Asia Pacific.
     The International Soup, Sauces and Beverages segment aggregates the soup, sauce and beverage operating segments outside of the United States, including Europe, Latin America, the Asia Pacific region and the retail business in Canada.
     The North America Foodservice segment represents the distribution of products such as soup, specialty entrees, beverage products, other prepared foods and Pepperidge Farm products through various food service channels in the United States and Canada.
     Accounting policies for measuring segment assets and earnings before interest and taxes are substantially consistent with those described in the company’s 2010 Annual Report on Form 10-K. The company evaluates segment performance before interest and taxes. North America Foodservice products are principally produced by the tangible assets of the company’s other segments, except for refrigerated soups, which are produced in a separate facility, and certain other products, which are produced under contract manufacturing agreements. Tangible assets of the company’s other segments are not allocated to the North America Foodservice operations. Depreciation, however, is allocated to North America Foodservice based on production hours.
                                 
    Three Months Ended     Nine Months Ended  
    May 1,     May 2,     May 1,     May 2,  
    2011     2010     2011     2010  
Net sales
                               
U.S. Soup, Sauces and Beverages
  $ 778     $ 848     $ 2,903     $ 3,056  
Baking and Snacking
    527       477       1,597       1,496  
International Soup, Sauces and Beverages
    354       331       1,147       1,142  
North America Foodservice
    154       146       465       464  
 
                       
Total
  $ 1,813     $ 1,802     $ 6,112     $ 6,158  
 
                       
                                 
    Three Months Ended     Nine Months Ended  
    May 1,     May 2,     May 1,     May 2,  
    2011     2010     2011     2010  
Earnings before interest and taxes
                               
U.S. Soup, Sauces and Beverages
  $ 193     $ 214     $ 708     $ 804  
Baking and Snacking
    82       76       263       249  
International Soup, Sauces and Beverages
    41       37       161       155  
North America Foodservice(1)
    22       (3 )     66       40  
Corporate(2)
    (31 )     (32 )     (88 )     (87 )
 
                       
Total
  $ 307     $ 292     $ 1,110     $ 1,161  
 
                       
 
(1)   Earnings before interest and taxes of the North America Foodservice segment included $12 of restructuring charges in the three- and nine-month periods ended May 2, 2010. See Note 6 for additional information on restructuring charges.
 
(2)   Represents unallocated corporate expenses.
     Additional product information is provided below for net sales.
                                 
    Three Months Ended     Nine Months Ended  
    May 1,     May 2,     May 1,     May 2,  
    2011     2010     2011     2010  
Net sales
                               
Simple Meals
  $ 991     $ 1,018     $ 3,657     $ 3,814  
Baked Snacks
    569       515       1,723       1,617  
Beverages
    253       269       732       727  
 
                       
Total
  $ 1,813     $ 1,802     $ 6,112     $ 6,158  
 
                       

8


 

Notes to Consolidated Financial Statements — (Continued)
                         
            Fiscal Year Ended        
    August 1,     August 2,     August 3,  
    2010     2009     2008  
Net sales
                       
Simple Meals
  $ 4,594     $ 4,674     $ 4,815  
Baked Snacks
    2,129       1,995       2,200  
Beverages
    953       917       983  
 
                 
Total
  $ 7,676     $ 7,586     $ 7,998  
 
                 
     Simple meals include condensed and ready-to-serve soups, broths and sauces. Baked snacks include cookies, crackers, biscuits and other baked products.
6. Restructuring Charges
     On April 28, 2008, the company announced a series of initiatives to improve operational efficiency and long-term profitability, including selling certain salty snack food brands and assets in Australia, closing certain production facilities in Australia and Canada, and streamlining the company’s management structure.
     In the third quarter of 2010, the company recorded a restructuring charge of $12 ($8 after tax or $.02 per share) for pension benefit costs related to the closure of the production facility in Canada, which represented the final costs associated with the 2008 initiatives. The pension benefit costs were included in the pension obligation on the Consolidated Balance Sheets. See Note 9 to the Consolidated Financial Statements.
7. Earnings per Share
     In June 2008, the FASB issued accounting guidance related to the calculation of earnings per share. The guidance provides that unvested share-based payment awards that contain non-forfeitable rights to dividends or dividend equivalents (whether paid or unpaid) are participating securities and shall be included in the computation of earnings per share pursuant to the two-class method. Prior to fiscal 2011, the company granted share-based payment awards with non-forfeitable rights to dividends or dividend equivalents. The two-class method is an earnings allocation formula that determines earnings per share for each class of common stock and participating security according to dividends declared and participation rights in undistributed earnings.
     The computation of basic and diluted earnings per share attributable to common shareowners is as follows:
                                 
    Three Months Ended     Nine Months Ended  
    May 1,     May 2,     May 1,     May 2,  
    2011     2010     2011     2010  
Net earnings attributable to Campbell Soup Company
  $ 187     $ 168     $ 705     $ 731  
Less: net earnings allocated to participating securities
    (2 )     (2 )     (8 )     (12 )
 
                       
Net earnings available to Campbell Soup Company common shareowners
  $ 185     $ 166     $ 697     $ 719  
 
                       
 
                               
Weighted average shares outstanding — basic
    321       339       328       341  
Effect of dilutive securities: stock options
    2       3       3       3  
 
                       
Weighted average shares outstanding — diluted
    323       342       331       344  
 
                       
 
                               
Net earnings attributable to Campbell Soup Company per common share:
                               
Basic
  $ .58     $ .49     $ 2.13     $ 2.11  
 
                       
Diluted
  $ .57     $ .49     $ 2.11     $ 2.09  
 
                       
     There were no antidilutive stock options for the three-month periods ended May 1, 2011 and May 2, 2010 and the nine-month period ended May 1, 2011. Stock options to purchase less than 1 million shares of capital stock for the nine-month period ended May 2, 2010 were not included in the calculation of diluted earnings per share because the exercise price of the stock options exceeded the average market price of the capital stock and, therefore, would be antidilutive.
8. Noncontrolling Interests
     The company owns a 60% controlling interest in a joint venture formed with Swire Pacific Limited to support the development of the company’s business in China. The joint venture began operations on January 31, 2011, the beginning of the third fiscal quarter.

9


 

Notes to Consolidated Financial Statements — (Continued)
At the inception of the joint venture, the joint venture partner contributed net assets of $7, including $9 of cash contributions, and the company made an $11 cash contribution. The noncontrolling interest’s share in the net loss is included in Net earnings (loss) attributable to noncontrolling interests in the Consolidated Statements of Earnings.
     The company owns a 70% controlling interest in a Malaysian manufacturing company. The earnings attributable to this noncontrolling interest have historically been less than $1 annually and were included in Other expenses/(income) in the Consolidated Statements of Earnings. Beginning in the third quarter of fiscal 2011, the earnings attributable to this noncontrolling interest are included in Net earnings (loss) attributable to noncontrolling interests in the Consolidated Statements of Earnings.
     The noncontrolling interests in these entities are included in Total equity in the Consolidated Balance Sheets and Consolidated Statements of Equity.
9. Pension and Postretirement Benefits
     The company sponsors certain defined benefit pension plans and postretirement benefit plans for employees. Components of benefit expense were as follows:
                                                                 
    Three Months Ended     Nine Months Ended  
    Pension     Postretirement     Pension     Postretirement  
    May 1,     May 2,     May 1,     May 2,     May 1,     May 2,     May 1,     May 2,  
    2011     2010     2011     2010     2011     2010     2011     2010  
Service cost
  $ 15     $ 14     $     $ 1     $ 44     $ 41     $ 2     $ 3  
Interest cost
    30       30       5       4       91       91       14       14  
Expected return on plan assets
    (45 )     (43 )                 (134 )     (128 )            
Settlement costs
          12                         12              
Amortization of prior service cost/(credit)
          1                         2       (1 )      
Recognized net actuarial loss
    17       12       2       1       52       36       6       1  
 
                                               
Net periodic benefit expense
  $ 17     $ 26     $ 7     $ 6     $ 53     $ 54     $ 21     $ 18  
 
                                               
     The settlement costs in 2010 are related to the closure of a plant in Canada. The settlement costs are included in Restructuring charges in the Consolidated Statements of Earnings. See Note 6 for additional information.
     A contribution of $100 was made to U.S. pension plans and contributions of $40 were made to non-U.S. pension plans during the nine-month period ended May 1, 2011. Additional contributions to U.S. pension plans are not expected this fiscal year. Contributions to non-U.S. pension plans are expected to be approximately $4 during the remainder of the fiscal year.
     In fiscal 2010, the company amended its U.S. pension plans. Employees hired or rehired on or after January 1, 2011 and who are not covered by collective bargaining agreements will not be eligible to participate in the plans.
     In fiscal 2010, the postretirement medical program was also amended to discontinue retiree medical accounts for employees not covered by collective bargaining agreements and who are not at least age 50 with at least 10 years of service as of December 31, 2010.
10. Taxes on Earnings
     In the third quarter of 2010, the company recorded deferred tax expense of $10 due to the enactment of U.S. health care legislation in March 2010. The law changed the tax treatment of subsidies to companies that provide prescription drug benefits to retirees. Accordingly, the company recorded the non-cash charge to reduce the value of the deferred tax asset associated with the subsidy.
11. Long-term Debt
     In April 2011, the company issued $500 of 4.25% notes which mature on April 15, 2021. Interest on the notes is due semi-annually on April 15 and October 15, commencing on October 15, 2011. The company may redeem the notes in whole or in part at any time at a redemption price of 100% of the principal amount plus accrued interest or an amount designed to ensure that the note holders are not penalized by the early redemption.

10


 

Notes to Consolidated Financial Statements — (Continued)
12. Financial Instruments
     The carrying value of cash and cash equivalents, accounts receivable, accounts payable and short-term borrowings, excluding the current portion of long-term debt, approximate fair value. The fair value of long-term debt, including any current portion of long-term debt in short-term borrowings, was $2,579 at May 1, 2011 and $2,829 at August 1, 2010. The fair value of long-term debt was based on quoted market prices or pricing models using current market rates.
     The principal market risks to which the company is exposed are changes in foreign currency exchange rates, interest rates, and commodity prices. In addition, the company is exposed to equity price changes related to certain deferred compensation obligations. In order to manage these exposures, the company follows established risk management policies and procedures, including the use of derivative contracts such as swaps, forwards and commodity futures and option contracts. These derivative contracts are entered into for periods consistent with the related underlying exposures and do not constitute positions independent of those exposures. The company does not enter into derivative contracts for speculative purposes and does not use leveraged instruments. The company’s derivative programs include strategies that both qualify and do not qualify for hedge accounting treatment.
     The company is exposed to the risk that counterparties to derivative contracts will fail to meet their contractual obligations. The company minimizes the counterparty credit risk on these transactions by dealing only with leading, credit-worthy financial institutions having long-term credit ratings of “A” or better. In addition, the contracts are distributed among several financial institutions, thus minimizing credit-risk concentration. The company does not have credit-risk-related contingent features in its derivative instruments as of May 1, 2011.
Foreign Currency Exchange Risk
     The company is exposed to foreign currency exchange risk related to its international operations, including non-functional currency intercompany debt and net investments in subsidiaries. The company is also exposed to foreign exchange risk as a result of transactions in currencies other than the functional currency of certain subsidiaries. Principal currencies hedged include the Australian dollar, Canadian dollar, euro, Swedish krona, New Zealand dollar, British pound and Japanese yen. The company utilizes foreign exchange forward purchase and sale contracts as well as cross-currency swaps to hedge these exposures. The contracts are either designated as cash-flow hedging instruments or are undesignated. The company typically hedges portions of its forecasted foreign currency transaction exposure with foreign exchange forward contracts for up to 18 months. To hedge currency exposures related to intercompany debt, the company enters into cross-currency swap contracts for periods consistent with the underlying debt. As of May 1, 2011, cross-currency swap contracts mature in 2012 through 2015. The notional amount of foreign exchange forward and cross-currency swap contracts accounted for as cash-flow hedges was $241 at May 1, 2011 and $261 at August 1, 2010. The effective portion of the changes in fair value on these instruments is recorded in other comprehensive income (loss) and is reclassified into the Consolidated Statements of Earnings on the same line item and same period in which the underlying hedge transaction affects earnings. The notional amount of foreign exchange forward and cross-currency swap contracts that are not designated as accounting hedges was $709 and $757 at May 1, 2011 and August 1, 2010, respectively.
Interest Rate Risk
     The company manages its exposure to changes in interest rates by optimizing the use of variable-rate and fixed-rate debt and by utilizing interest rate swaps in order to maintain its variable-to-total debt ratio within targeted guidelines. Receive fixed rate/pay variable rate interest rate swaps are accounted for as fair-value hedges. The notional amount of outstanding fair-value interest rate swaps totaled $500 at May 1, 2011 and at August 1, 2010. These swaps mature in 2013 through 2014.

11


 

Notes to Consolidated Financial Statements — (Continued)
Commodity Price Risk
     The company principally uses a combination of purchase orders and various short- and long-term supply arrangements in connection with the purchase of raw materials, including certain commodities and agricultural products. The company also enters into commodity futures and options contracts to reduce the volatility of price fluctuations of diesel fuel, wheat, natural gas, soybean oil, aluminum, sugar, cocoa, and corn, which impact the cost of raw materials. Commodity futures and option contracts are typically accounted for as cash-flow hedges or are not designated as accounting hedges. Commodity futures and option contracts are typically entered into to hedge a portion of commodity requirements for periods up to 18 months. The notional amount of commodity contracts accounted for as cash-flow hedges was $19 at May 1, 2011 and $7 at August 1, 2010. The notional amount of commodity contracts that are not designated as accounting hedges was $53 at May 1, 2011 and $43 at August 1, 2010.
Equity Price Risk
     The company hedges a portion of exposures relating to certain deferred compensation obligations linked to the total return of the Standard & Poor’s 500 Index, the total return of the company’s capital stock and the total return of the Puritan Fund or, beginning in January 2011, the total return of the Vanguard International Stock Index. Under these contracts, the company pays variable interest rates and receives from the counterparty either the total return of the Standard & Poor’s 500 Index, the total return on company capital stock, the total return of the Puritan Fund or the total return of the iShares MSCI EAFE Index Fund, which is expected to approximate the total return of the Vanguard International Stock Index. The contracts related to the Puritan Fund matured in January 2011. The contracts are not designated as hedges for accounting purposes and are typically entered into for periods not exceeding 12 months. The notional amount of the contracts outstanding was $70 as of May 1, 2011 and $75 as of August 1, 2010.
     The following table summarizes the fair value of derivative instruments recorded in the Consolidated Balance Sheets as of May 1, 2011, and August 1, 2010:
                     
        May 1,     August 1,  
    Balance Sheet Classification   2011     2010  
Asset Derivatives
                   
Derivatives designated as hedges:
                   
Foreign exchange forward contracts
  Other current assets   $ 1     $ 1  
Commodity derivative contracts
  Other current assets     2       1  
Cross-currency swap contracts
  Other assets           3  
Interest rate swaps
  Other assets     35       46  
 
               
Total derivatives designated as hedges
      $ 38     $ 51  
 
               
Derivatives not designated as hedges:
                   
Foreign exchange forward contracts
  Other current assets   $     $ 1  
Commodity derivative contracts
  Other current assets     6       3  
Cross-currency swap contracts
  Other current assets           13  
Deferred compensation derivative contracts
  Other current assets     1        
Cross-currency swap contracts
  Other assets           1  
 
               
Total derivatives not designated as hedges
      $ 7     $ 18  
 
               
Total asset derivatives
      $ 45     $ 69  
 
               

12


 

Notes to Consolidated Financial Statements — (Continued)
                     
        May 1,     August 1,  
    Balance Sheet Classification   2011     2010  
Liability Derivatives
                   
Derivatives designated as hedges:
                   
Foreign exchange forward contracts
  Accrued liabilities   $ 7     $ 1  
Commodity derivative contracts
  Accrued liabilities           1  
Cross-currency swap contracts
  Accrued liabilities     10        
Cross-currency swap contracts
  Other liabilities     31       24  
 
               
Total derivatives designated as hedges
      $ 48     $ 26  
 
               
Derivatives not designated as hedges:
                   
Foreign exchange forward contracts
  Accrued liabilities   $ 5     $ 1  
Cross-currency swap contracts
  Accrued liabilities     6        
Deferred compensation derivative contracts
  Accrued liabilities           2  
Cross-currency swap contracts
  Other liabilities     91       14  
 
               
Total derivatives not designated as hedges
      $ 102     $ 17  
 
               
Total liability derivatives
      $ 150     $ 43  
 
               
     The derivative assets and liabilities are presented on a gross basis in the table. Certain derivative asset and liability balances, including cash collateral, are offset in the balance sheet when a legally enforceable right of offset exists.
     The following tables show the effect of the company’s derivative instruments designated as cash-flow hedges for the three- and nine-month periods ended May 1, 2011 and May 2, 2010, in other comprehensive income (loss) (OCI) and the Consolidated Statements of Earnings:
Derivatives Designated as Cash-Flow Hedges
                     
        Total  
        Cash-Flow  
        Hedge  
        OCI Activity  
Three Months Ended May 1, 2011, and May 2, 2010       2011     2010  
OCI derivative gain/(loss) at beginning of quarter
      $ (25 )   $ (22 )
Effective portion of changes in fair value recognized in OCI:
                   
Foreign exchange forward contracts
        (7 )     (6 )
Cross-currency swap contracts
              1  
Forward starting interest rate swaps
              (3 )
Commodity derivative contracts
        (1 )     1  
 
Amount of (gain) or loss reclassified from OCI to earnings:
  Location in Earnings                
 
Foreign exchange forward contracts
  Other expenses/income     1        
Foreign exchange forward contracts
  Cost of products sold           4  
Forward starting interest rate swaps
  Interest expense     1        
Commodity derivative contracts
  Cost of products sold     (1 )      
 
               
OCI derivative gain/(loss) at end of quarter
      $ (32 )   $ (25 )
 
               

13


 

Notes to Consolidated Financial Statements — (Continued)
Derivatives Designated as Cash-Flow Hedges
                     
        Total  
        Cash-Flow  
        Hedge  
        OCI Activity  
Nine Months Ended May 1, 2011, and May 2, 2010       2011     2010  
OCI derivative gain/(loss) at beginning of year
      $ (28 )   $ (31 )
Effective portion of changes in fair value recognized in OCI:
                   
Foreign exchange forward contracts
        (10 )     (7 )
Cross-currency swap contracts
              3  
Forward starting interest rate swaps
              (5 )
Commodity derivative contracts
        2        
 
Amount of (gain) or loss reclassified from OCI to earnings:
  Location in Earnings                
 
Foreign exchange forward contracts
  Other expenses/income     1       (1 )
Foreign exchange forward contracts
  Cost of products sold     2       14  
Forward starting interest rate swaps
  Interest expense     2       1  
Commodity derivative contracts
  Cost of products sold     (1 )     1  
 
               
OCI derivative gain/(loss) at end of quarter
      $ (32 )   $ (25 )
 
               
     The amount expected to be reclassified from other comprehensive income into earnings within the next 12 months is a loss of $11. The ineffective portion and amount excluded from effectiveness testing were not material.
     The following tables show the effect of the company’s derivative instruments designated as fair-value hedges in the Consolidated Statements of Earnings:
                                     
        Amount of     Amount of  
        Gain or (Loss)     Gain or (Loss)  
        Recognized in Earnings     Recognized in Earnings  
        on Derivatives     on Hedged Item  
Derivatives Designated   Location of Gain or (Loss)   May 1,     May 2,     May 1,     May 2,  
as Fair-Value Hedges   Recognized in Earnings   2011     2010     2011     2010  
Three Months Ended
                                   
Interest rate swaps
  Interest expense   $ (4 )   $ (2 )   $ 4     $ 2  
 
                           
 
Nine Months Ended
                                   
Interest rate swaps
  Interest expense   $ (11 )   $ 3     $ 11     $ (3 )
 
                           
     The following table shows the effects of the company’s derivative instruments not designated as hedges in the Consolidated Statements of Earnings:
                                     
                Amount of Gain or (Loss)          
                Recognized in Earnings          
        On Derivatives  
        Three Months Ended     Nine Months Ended  
    Location of Gain or (Loss)   May 1,     May 2,     May 1,     May 2,  
Derivatives not Designated as Hedges   Recognized in Earnings   2011     2010     2011     2010  
Foreign exchange forward contracts
  Other expenses/income   $ 1     $ 1     $     $ (3 )
Foreign exchange forward contracts
  Cost of products sold                 (1 )      
Cross-currency swap contracts
  Other expenses/income     (55 )     (9 )     (94 )     (19 )
Commodity derivative contracts
  Cost of products sold     1       3       10        
Deferred compensation derivative contracts
  Administrative expenses           6       2       10  
 
                           
Total
      $ (53 )   $ 1     $ (83 )   $ (12 )
 
                           

14


 

Notes to Consolidated Financial Statements — (Continued)
13. Fair Value Measurements
     The company is required to categorize financial assets and liabilities based on the following fair value hierarchy:
    Level 1: Observable inputs that reflect quoted prices (unadjusted) for identical assets or liabilities in active markets.
 
    Level 2: Inputs other than quoted prices included in Level 1 that are observable for the asset or liability through corroboration with observable market data.
 
    Level 3: Unobservable inputs that reflect the reporting entity’s own assumptions.
     Fair value is defined as the exit price, or the amount that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants as of the measurement date. When available, the company uses unadjusted quoted market prices to measure the fair value and classifies such items as Level 1. If quoted market prices are not available, the company bases fair value upon internally developed models that use current market-based or independently sourced market parameters such as interest rates and currency rates.
     The following table presents the company’s financial assets and liabilities that are measured at fair value on a recurring basis as of May 1, 2011, and August 1, 2010, consistent with the fair value hierarchy:
                                                                 
    Fair Value     Fair Value Measurements at     Fair Value     Fair Value Measurements at  
    as of     May 1, 2011 Using     as of     August 1, 2010 Using  
    May 1,     Fair Value Hierarchy     August 1,     Fair Value Hierarchy  
    2011     Level 1     Level 2     Level 3     2010     Level 1     Level 2     Level 3  
Assets
                                                               
Interest rate swaps(1)
  $ 35     $     $ 35     $     $ 46     $     $ 46     $  
Foreign exchange forward contracts(2)
    1             1             2             2        
Cross-currency swap contracts(3)
                            17             17        
Deferred compensation derivative contracts(4)
    1             1                                
Commodity derivative contracts(5)
    8       8                   4       4              
 
                                               
Total assets at fair value
  $ 45     $ 8     $ 37     $     $ 69     $ 4     $ 65     $  
 
                                               
                                                                 
    Fair Value     Fair Value Measurements at     Fair Value     Fair Value Measurements at  
    as of     May 1, 2011 Using     as of     August 1, 2010 Using  
    May 1,     Fair Value Hierarchy     August 1,     Fair Value Hierarchy  
    2011     Level 1     Level 2     Level 3     2010     Level 1     Level 2     Level 3  
Liabilities
                                                               
Foreign exchange forward contracts(2)
  $ 12     $     $ 12     $     $ 2     $     $ 2     $  
Cross-currency swap contracts(3)
    138             138             38             38        
Deferred compensation derivative contracts(4)
                            2             2        
Commodity derivative contracts(5)
                            1       1              
Deferred compensation obligation(6)
    146       99       47             149       95       54        
 
                                               
Total liabilities at fair value
  $ 296     $ 99     $ 197     $     $ 192     $ 96     $ 96     $  
 
                                               
 
(1)   Based on LIBOR swap rates.
 
(2)   Based on observable market transactions of spot currency rates and forward rates.
 
(3)   Based on observable local benchmarks for currency and interest rates.
 
(4)   Based on LIBOR and equity index swap rates.
 
(5)   Based on quoted futures exchanges.
 
(6)   Based on the fair value of the participants’ investments.

15


 

Notes to Consolidated Financial Statements – (Continued)
14. Share Repurchase Programs
     In June 2008, the company’s Board of Directors authorized the purchase of up to $1,200 of company stock through fiscal 2011. This program began in fiscal 2009. In addition to this publicly announced program, the company repurchases shares to offset the impact of dilution from shares issued under the company’s stock compensation plans.
     During the nine-month period ended May 1, 2011, the company repurchased 20 million shares at a cost of $696. Of this amount, $543 was used to repurchase shares pursuant to the company’s June 2008 publicly announced share repurchase program. Approximately $7 remains available under this program as of May 1, 2011.
     During the nine-month period ended May 2, 2010, the company repurchased 9 million shares at a cost of $315. Of this amount, $182 was used to repurchase shares pursuant to the company’s June 2008 publicly announced share repurchase program.
15. Stock-based Compensation
     The company provides compensation benefits by issuing unrestricted stock, restricted stock and restricted stock units (including EPS performance restricted stock/units and total shareowner return (TSR) performance restricted stock/units). In previous fiscal years, the company also issued stock options and stock appreciation rights to provide compensation benefits.
     Total pre-tax stock-based compensation recognized in the Consolidated Statements of Earnings was $23 for the three-month periods ended May 1, 2011, and May 2, 2010. Tax-related benefits of $9 and $8 were also recognized for the three-month periods ended May 1, 2011, and May 2, 2010, respectively. Total pre-tax stock-based compensation recognized in the Consolidated Statements of Earnings was $69 and $68 for the nine-month periods ended May 1, 2011, and May 2, 2010, respectively. Tax-related benefits of $26 and $25 were also recognized for the nine-month periods ended May 1, 2011, and May 2, 2010, respectively. Cash received from the exercise of stock options was $54 and $75 for the nine-month periods ended May 1, 2011, and May 2, 2010, respectively, and is reflected in cash flows from financing activities in the Consolidated Statements of Cash Flows.
     The following table summarizes stock option activity as of May 1, 2011:
                                 
                    Weighted-        
            Weighted-     Average        
            Average     Remaining     Aggregate  
            Exercise     Contractual     Intrinsic  
    Options     Price     Life     Value  
            (Options in thousands)          
Outstanding at August 1, 2010
    12,473     $ 26.47                  
Granted
        $                  
Exercised
    (2,221 )   $ 26.63                  
Terminated
    (29 )   $ 34.21                  
 
                           
Outstanding at May 1, 2011
    10,223     $ 26.41       2.2     $ 73  
 
                       
Exercisable at May 1, 2011
    10,223     $ 26.41       2.2     $ 73  
 
                       
     The total intrinsic value of options exercised during the nine-month periods ended May 1, 2011, and May 2, 2010, was $19 and $17, respectively. As of January 2009, compensation related to stock options was fully expensed. The company measured the fair value of stock options using the Black-Scholes option pricing model.
     The following table summarizes time-lapse restricted stock/units and EPS performance restricted stock/units as of May 1, 2011:
                 
            Weighted-  
            Average  
            Grant-Date  
    Shares/Units     Fair Value  
    (Restricted stock/units in thousands)  
Nonvested at August 1, 2010
    2,395     $ 35.05  
Granted
    1,163     $ 36.01  
Vested
    (1,110 )   $ 35.75  
Forfeited
    (96 )   $ 35.11  
 
           
Nonvested at May 1, 2011
    2,352     $ 35.19  
 
           

16


 

Notes to Consolidated Financial Statements – (Continued)
     The fair value of time-lapse restricted stock/units and EPS performance restricted stock/units is determined based on the number of shares granted and the quoted price of the company’s stock at the date of grant. Time-lapse restricted stock/units granted in fiscal 2006 and forward are expensed on a straight-line basis over the vesting period, except for awards issued to retirement-eligible participants, which are expensed on an accelerated basis. EPS performance restricted stock/units are expensed on a graded-vesting basis, except for awards issued to retirement-eligible participants, which are expensed on an accelerated basis.
     As of May 1, 2011, total remaining unearned compensation related to nonvested time-lapse restricted stock/units and EPS performance restricted stock/units was $40, which will be amortized over the weighted-average remaining service period of 1.8 years. The fair value of restricted stock/units vested during the nine-month periods ended May 1, 2011, and May 2, 2010, was $40 and $31, respectively. The weighted-average grant-date fair value of the restricted stock/units granted during the nine-month period ended May 2, 2010, was $32.21.
     The following table summarizes TSR performance restricted stock/units as of May 1, 2011:
                 
            Weighted-  
            Average  
            Grant-Date  
    Shares/Units     Fair Value  
    (Restricted stock/units in thousands)  
Nonvested at August 1, 2010
    3,581     $ 38.02  
Granted
    1,255     $ 43.18  
Vested
    (1,062 )   $ 34.65  
Forfeited
    (225 )   $ 39.50  
 
           
Nonvested at May 1, 2011
    3,549     $ 40.76  
 
           
     The company estimates the fair value of TSR performance restricted stock/units at the grant date using a Monte Carlo simulation. Assumptions used in the Monte Carlo simulation were as follows:
                 
    2011   2010
Risk-free interest rate
    0.59 %     1.27 %
Expected dividend yield
    3.00 %     3.06 %
Expected volatility
    23.71 %     24.83 %
Expected term
  3 yrs.   3 yrs.
     Expense is recognized on a straight-line basis over the service period. As of May 1, 2011, total remaining unearned compensation related to TSR performance restricted stock/units was $67, which will be amortized over the weighted-average remaining service period of 1.9 years. In the first quarter of fiscal 2011, recipients of TSR performance restricted stock/units earned 100% of their initial grants based upon the company’s TSR ranking in a performance peer group during a three-year period ended July 30, 2010. The total fair value of TSR performance restricted stock/units vested during the nine-month periods ended May 1, 2011, and May 2, 2010, was $38 and $31, respectively. The grant-date fair value of TSR performance restricted stock/units granted during the nine-month period ended May 2, 2010, was $33.84.
     Prior to fiscal 2009, employees could elect to defer all types of restricted stock awards. These awards were classified as liabilities because of the possibility that they may be settled in cash. The fair value was adjusted quarterly. As of October 2010, these awards were fully vested. Total cash paid to settle the liabilities during the nine-month periods ended May 1, 2011, and May 2, 2010, was not material.
     The excess tax benefits on the exercise of stock options and vested restricted stock presented as cash flows from financing activities for the nine-month periods ended May 1, 2011, and May 2, 2010, were $7 and $6, respectively.

17


 

Notes to Consolidated Financial Statements – (Continued)
16. Inventories
                 
    May 1,     August 1,  
    2011     2010  
Raw materials, containers and supplies
  $ 270     $ 261  
Finished products
    369       463  
 
           
 
  $ 639     $ 724  
 
           
17. Supplemental Cash Flow Information
     Other cash used in operating activities for the nine-month periods was comprised of the following:
                 
    May 1,     May 2,  
    2011     2010  
Benefit related payments
  $ (41 )   $ (47 )
Other
    (6 )     (9 )
 
           
 
  $ (47 )   $ (56 )
 
           

18


 

Item 2.
CAMPBELL SOUP COMPANY
MANAGEMENT’S DISCUSSION AND ANALYSIS OF
FINANCIAL CONDITION AND RESULTS OF OPERATIONS
OVERVIEW
Description of the Company
     Campbell Soup Company is a global manufacturer and marketer of high-quality, branded convenience food products. The company reports in the following segments: U.S. Soup, Sauces and Beverages; Baking and Snacking; International Soup, Sauces and Beverages; and North America Foodservice.
Executive Summary
     This Executive Summary provides significant highlights from the discussion and analysis that follows.
    Net sales increased 1% in the quarter to $1.813 billion.
    U.S. Soup, Sauces and Beverages sales declined 8%.
 
    Baking and Snacking sales increased 10%.
    Gross profit, as a percent of sales, decreased to 40.4% in the current quarter from 41.2% a year ago, primarily due to cost inflation and higher plant costs, partially offset by productivity improvements.
 
    Net earnings per share for the quarter were $.57 compared to $.49 in the year-ago quarter. The prior quarter included $.05 of expenses from items impacting comparability, as discussed below.
Items Impacting Comparability
     The following items impacted the comparability of net earnings and net earnings per share:
    In the third quarter of fiscal 2010, the company recorded a restructuring charge of $12 million ($8 million after tax or $.02 per share) for pension benefit costs related to initiatives to improve operational efficiency and long-term profitability. See Note 6 to the Consolidated Financial Statements for additional information.
 
    In the third quarter of fiscal 2010, the company recorded deferred tax expense of $10 million, or $.03 per share, to reduce deferred tax assets as a result of the U.S. health care legislation enacted in March 2010. The law changed the tax treatment of subsidies to companies that provide prescription drug benefits to retirees.
     The items impacting comparability are summarized below:
                                 
    Three Months Ended     Nine Months Ended  
    May 2,     May 2,  
    2010     2010  
    Earnings     EPS     Earnings     EPS  
    Impact     Impact     Impact     Impact  
(Millions, except per share amounts)                                
Net earnings attributable to Campbell Soup Company
  $ 168     $ .49     $ 731     $ 2.09  
 
                       
Deferred tax expense from U.S. health care legislation
  $ (10 )   $ (.03 )   $ (10 )   $ (.03 )
Restructuring charges
    (8 )     (.02 )     (8 )     (.02 )
 
                       
Impact of significant items on net earnings attributable to Campbell Soup Company
  $ (18 )   $ (.05 )   $ (18 )   $ (.05 )
 
                       

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Net earnings attributable to Campbell Soup Company
     Net earnings were $187 million in the quarter ended May 1, 2011 compared to $168 million in the year-ago quarter. After adjusting for $18 million of items impacting comparability, net earnings increased slightly. The increase was primarily due to lower marketing and selling expenses, lower administrative expenses and the impact of currency, mostly offset by a decline in gross margin performance and lower sales volume. Earnings per share were $.57 compared to $.49 a year ago. After adjusting for $.05 per share of items impacting comparability, earnings per share benefited from a reduction in the weighted average diluted shares outstanding, which was primarily due to share repurchases under the company’s strategic share repurchase program.
     Net earnings were $705 million for the nine months ended May 1, 2011, compared to $731 million for the year-ago period. The prior year included $18 million, or $.05 per share, of expenses that impacted comparability. The decline in earnings was primarily due to a decline in gross margin performance, partially offset by lower marketing and selling expenses and the impact of currency. Earnings per share were $2.11 compared to $2.09 a year ago. The increase was due to a reduction in the weighted average diluted shares outstanding, which was primarily due to share repurchases under the company’s strategic share repurchase program. After adjusting for $.05 per share of items impacting comparability, earnings per share declined.
Net earnings (loss) attributable to noncontrolling interests
     The company owns a 60% controlling interest in a joint venture formed with Swire Pacific Limited to support the development of the company’s business in China. The joint venture began operations on January 31, 2011, the beginning of the third fiscal quarter. The noncontrolling interest’s share in the net loss is included in Net earnings (loss) attributable to noncontrolling interests in the Consolidated Statements of Earnings.
     The company also owns a 70% controlling interest in a Malaysian manufacturing company. Historically, the earnings attributable to the noncontrolling interest were less than $1 million annually and were included in Other expenses/(income) in the Consolidated Statements of Earnings. Beginning in the third quarter of fiscal 2011, the earnings attributable to the noncontrolling interest are included in Net earnings (loss) attributable to noncontrolling interests in the Consolidated Statements of Earnings.
THIRD-QUARTER DISCUSSION AND ANALYSIS
Sales
     An analysis of net sales by reportable segment follows:
                         
    2011     2010     % Change  
    (Millions)          
U.S. Soup, Sauces and Beverages
  $ 778     $ 848       (8 )%
Baking and Snacking
    527       477       10  
International Soup, Sauces and Beverages
    354       331       7  
North America Foodservice
    154       146       5  
 
                 
 
  $ 1,813     $ 1,802       1 %
 
                 
     An analysis of percent change of net sales by reportable segment follows:
                                         
                    International              
    U.S. Soup,     Baking     Soup, Sauces     North        
    Sauces and     and     and     America        
    Beverages     Snacking     Beverages     Foodservice     Total  
Volume and Mix
    (8) %     4 %     1 %     3 %     (2 )%
Price and Sales Allowances
          2       2       (1 )     1  
(Increased)/Decreased Promotional Spending (1)
          (1 )     (2 )     2        
Currency
          5       6       1       2  
 
                             
 
    (8 )%     10 %     7 %     5 %     1 %
 
                             
 
(1)   Represents revenue reductions from trade promotion and consumer coupon redemption programs.

20


 

     In the U.S. Soup, Sauces and Beverages segment, sales declined 8%. U.S. Soup sales declined 7%. U.S. Soup sales volume was negatively impacted by reduced promotional spending as the company transitioned to higher promoted price points at retail. Sales were also negatively impacted by fluctuations in customer inventories, primarily in ready-to-serve soups. Further details of the company’s U.S. Soup sales performance include:
    Sales of Campbell’s condensed soups decreased 2% due to declines in eating varieties, partly offset by gains in cooking varieties. Sales of cooking varieties increased driven by strong performance around the Easter holiday.
 
    Sales of ready-to-serve soups decreased 15%, reflecting declines in both canned and microwavable soups. The sales performance reflected the volume impact of higher promoted price points and a negative impact from fluctuations in customer inventory levels.
 
    Broth sales declined 2%.
     Within the U.S. Soup, Sauces and Beverages segment, beverage sales decreased 9% compared to strong growth in the year-ago period when sales increased 13%. Beverage sales were negatively impacted by lower advertising and increased competitive activity. Sales of V8 vegetable juice and V8 V-Fusion juice declined, while sales of V8 Splash juice drinks increased. Sales of Prego pasta sauce declined due to continued competitive activity, which included merchandising and new items. Sales of Pace Mexican sauce declined significantly, largely due to continued private label distribution gains.
     In the Baking and Snacking segment, sales increased 10%. Sales at Pepperidge Farm increased, reflecting higher selling prices and volume gains. Sales of Pepperidge Farm cookies and crackers increased due to gains in Goldfish snack crackers and the launch of Milano Melts cookies. Sales growth in Pepperidge Farm bakery products was driven by gains in whole grain and Swirl breads. Sales of Pepperidge Farm frozen products increased double digits, fueled by Texas Toast and the launch of Artisan Stone Baked rolls. In Arnott’s, sales increased due to currency and gains in savory crackers, led by Shapes, Cruskits and Vita-Weat, along with growth in Tim Tam chocolate cookies and Tiny Teddy sweet varieties.
     In the International Soup, Sauces and Beverages segment, sales increased 7%. In Europe, sales increased primarily due to currency and increased sales in Belgium, partly offset by lower sales in the Nordic region. In the Asia Pacific region, sales increased due to currency and solid gains in Australian soup. In Canada, sales increased primarily due to currency, partially offset by lower soup and beverage sales attributable to increased promotional spending, which was implemented to be more competitive with other simple meal and beverage products.
     In the North America Foodservice segment, sales increased 5%, primarily due to volume-driven gains in refrigerated soup and improvements in the foodservice sector.
Gross Profit
     Gross profit, defined as Net sales less Cost of products sold, decreased by $11 million in 2011. As a percent of sales, gross profit decreased from 41.2% in 2010 to 40.4% in 2011. The 0.8-percentage-point decrease was due to the impact of cost inflation and other factors, including higher plant costs (approximately 3.1 percentage points); and increased promotional spending (approximately 0.1 percentage point), partially offset by productivity improvements (approximately 1.9 percentage points); higher selling prices (approximately 0.4 percentage point); and favorable mix (approximately 0.1 percentage point).
Marketing and Selling Expenses
     Marketing and selling expenses as a percent of sales were 13.4% in 2011 and 14.0% in 2010. Marketing and selling expenses decreased 4% in 2011 from 2010. The decrease was primarily due to lower advertising and consumer promotion expenses (approximately 2 percentage points); lower selling expenses (approximately 2 percentage points), and lower other marketing expenses (approximately 1 percentage point), partially offset by the impact of currency (approximately 2 percentage points).
Administrative Expenses
     Administrative expenses as a percent of sales were 8.2% in 2011 and 8.7% in 2010. Administrative expenses decreased by 5% in 2011 from 2010, primarily due to lower compensation costs (approximately 5 percentage points) and lower general administrative costs (approximately 2 percentage points), partially offset by the impact of currency (approximately 2 percentage points).

21


 

Operating Earnings
     Segment operating earnings increased to $338 million in 2011 from $324 million in 2010.
     An analysis of operating earnings by segment follows:
                         
    2011     2010(1)     % Change  
    (Millions)          
U.S. Soup, Sauces and Beverages
  $ 193     $ 214       (10 )%
Baking and Snacking
    82       76       8  
International Soup, Sauces and Beverages
    41       37       11  
North America Foodservice
    22       (3 )   NM  
 
                 
 
    338       324       4 %
Corporate
    (31 )     (32 )        
 
                   
 
  $ 307     $ 292          
 
                   
 
(1)   Operating earnings for the North America Foodservice segment included $12 million of restructuring charges. See Note 6 for additional information on restructuring charges.
     Earnings from the U.S. Soup, Sauces and Beverages segment decreased 10% in 2011 versus 2010 primarily due to lower sales volume, cost inflation and higher plant costs, partly offset by productivity improvements and lower selling and marketing expenses.
     Earnings from the Baking and Snacking segment increased 8% in 2011 versus 2010 primarily due to the impact of currency and earnings growth in Pepperidge Farm.
     In the International Soup, Sauces and Beverages segment, earnings increased 11% in 2011 versus 2010 primarily due to the impact of currency and gains in the Asia Pacific region, partly offset by declines in Canada due to increased trade and consumer promotion.
     Earnings from the North America Foodservice segment increased $25 million in 2011 versus 2010. The prior year included $12 million in restructuring charges. The remaining increase was primarily due to lower administrative and selling expenses, reduced promotional spending and productivity improvements in excess of inflation.
Interest Expense
     Interest expense decreased to $27 million from $29 million in the prior year, primarily due to lower rates on fixed-rate debt.
Taxes on Earnings
     The effective tax rate was 34.3% for the current quarter and 36.6% for the year-ago quarter. The prior-year quarter included deferred tax expense of $10 million as a result of the enactment of U.S. health care legislation in March 2010. The law changed the tax treatment of subsidies to companies that provide prescription drug benefits to retirees. The company recorded the adjustment to reduce the value of the deferred tax asset associated with the subsidy. After adjusting for this item, the increase in the effective tax rate was primarily due to higher taxes on foreign earnings.

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NINE-MONTH DISCUSSION AND ANALYSIS
Sales
     An analysis of net sales by reportable segment follows:
                         
    2011     2010     % Change  
    (Millions)          
U.S. Soup, Sauces and Beverages
  $ 2,903     $ 3,056       (5 )%
Baking and Snacking
    1,597       1,496       7  
International Soup, Sauces and Beverages
    1,147       1,142        
North America Foodservice
    465       464        
 
                 
 
  $ 6,112     $ 6,158       (1 )%
 
                 
     An analysis of percent change of net sales by reportable segment follows:
                                         
                    International              
    U.S. Soup,     Baking     Soup, Sauces     North        
    Sauces and     and     and     America        
    Beverages     Snacking     Beverages     Foodservice     Total  
Volume and Mix
    (3 )%     3 %     1 %     (1) %     %
Price and Sales Allowances
          2                    
Increased Promotional Spending (1)
    (2 )     (1 )     (2 )           (2 )
Currency
          3       1       1       1  
 
                             
 
    (5 )%     7 %     %     %     (1 )%
 
                             
 
(1)   Represents revenue reductions from trade promotion and consumer coupon redemption programs.
     In the U.S. Soup, Sauces and Beverages segment, sales declined 5%. U.S. Soup sales decreased 5%. During this year, the overall competitive environment remained challenging throughout the U.S. food industry. In response, the company maintained higher levels of promotional support during the first half of the year, which did not deliver anticipated volume gains.
    Sales of Campbell’s condensed soups decreased 3% primarily due to declines in eating varieties. Sales of eating varieties were negatively impacted by promotional discounting in ready-to-serve soups.
 
    Sales of ready-to-serve soups decreased 10%.
 
    Broth sales increased 1%.
Within the U.S. Soup, Sauces and Beverages segment, beverage sales were comparable to a year ago as increases in V8 Splash juice drinks and V8 V-Fusion juice were offset by lower sales of V8 vegetable juice. Sales of Prego pasta sauce and Pace Mexican sauce declined primarily due to increased competitive activities.
     In the Baking and Snacking segment, sales increased 7%. Pepperidge Farm sales increased reflecting growth in Goldfish snack crackers and bakery products, including whole-grain bread and Deli Flats. In Arnott’s, sales increased primarily due to currency, as well as gains in Shapes, Vita-Weat, and Cruskits savory crackers and chocolate biscuits, partly offset by declines in other sweet biscuit products.
     In the International Soup, Sauces and Beverages segment, sales were comparable to the prior year. In Asia Pacific, sales increased primarily due to currency and volume-driven gains in Australia. In Canada, sales increased due to currency and volume gains, partially offset by increased promotional spending on soup and beverage products to be more competitive with other simple meal and beverage products. In Europe, sales declined primarily due to currency. Sales in Latin America declined.
     In the North America Foodservice segment, sales were comparable to a year ago as gains in refrigerated soup were offset by declines in frozen soup, sauces and other foodservice products.

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Gross Profit
     Gross profit, defined as Net sales less Cost of products sold, decreased by $73 million in 2011. As a percent of sales, gross profit decreased from 41.2% in 2010 to 40.3% in 2011. The 0.9-percentage-point decrease was due to the impact of cost inflation and other factors, including higher plant costs (approximately 2.4 percentage points); and increased promotional spending (approximately 1.0 percentage point), partially offset by productivity improvements (approximately 1.8 percentage points); favorable mix (approximately 0.5 percentage point); and higher selling prices (approximately 0.2 percentage point).
Marketing and Selling Expenses
     Marketing and selling expenses as a percent of sales were 13.3% in 2011 and 13.6% in 2010. Marketing and selling expenses decreased 3% in 2011 from 2010. The decrease was primarily due to lower selling expenses (approximately 2 percentage points); lower advertising expenses (approximately 1 percentage point); and lower other marketing expenses (approximately 1 percentage point), partially offset by the impact of currency (approximately 1 percentage point). The lower selling expenses primarily resulted from a reorganization of the company’s U.S. sales teams and expanded use of sales brokers in the fourth quarter of 2010.
Administrative Expenses
     Administrative expenses as a percent of sales were 7.2% in 2011 and 7.1% in 2010. Administrative expenses increased 1% in 2011 from 2010, primarily due to an increase in pension and health care benefit costs (approximately 2 percentage points); costs associated with the corporate headquarters facility (approximately 1 percentage point); information systems related costs (approximately 1 percentage point); and the impact of currency (approximately 1 percentage point), partially offset by lower compensation costs (approximately 4 percentage points).
Research and Development Expenses
Research and development expenses increased to $95 million in 2011 from $88 million 2010, primarily due to costs associated with the soup common platform initiative in North America (approximately 6 percentage points); and costs associated with global baked snacks initiatives (approximately 2 percentage points).
Operating Earnings
     Segment operating earnings decreased from $1.248 billion in 2010 to $1.198 billion in 2011.
     An analysis of operating earnings by segment follows:
                         
    2011     2010(1)     % Change  
    (Millions)          
U.S. Soup, Sauces and Beverages
  $ 708     $ 804       (12 )%
Baking and Snacking
    263       249       6  
International Soup, Sauces and Beverages
    161       155       4  
North America Foodservice
    66       40       65  
 
                 
 
    1,198       1,248       (4 )%
Corporate
    (88 )     (87 )        
 
                   
 
  $ 1,110     $ 1,161          
 
                   
 
(1)   Operating earnings for the North America Foodservice segment included $12 million of restructuring charges. See Note 6 for additional information on restructuring charges.
     Earnings from the U.S. Soup, Sauces and Beverages segment decreased 12% in 2011 primarily due to increased promotional spending, cost inflation and lower sales volume, partly offset by productivity improvements. In the first half of fiscal 2011, the company maintained higher levels of promotional support in response to the overall competitive environment. In the third quarter, the company began to reduce the level of promotional spending to improve price realization.
     Earnings from the Baking and Snacking segment increased 6% due to the impact of currency and volume-driven growth at Pepperidge Farm, partly offset by lower earnings at Arnott’s due primarily to higher administrative costs.

24


 

     Earnings from the International Soup, Sauces and Beverages segment increased 4% in 2011 versus 2010 due to the impact of currency and gains in the Asia Pacific region.
     Earnings from the North America Foodservice segment increased $26 million. The prior year included $12 million in restructuring charges. The remaining increase in earnings was primarily due to productivity improvements in excess of cost inflation, and lower administrative and selling expenses.
Interest Expense
     Interest expense increased to $93 million from $84 million in the prior year, primarily due to an increase in fixed-rate debt and higher debt levels.
Taxes on Earnings
     The effective tax rate was 31.3% for the current period and 32.4% for the year-ago period. The reduction in the rate was primarily due to $10 million of deferred tax expense recorded in the prior year to reduce deferred tax assets resulting from the enacted changes in U.S. health care legislation in March 2010.
Restructuring Charges
     On April 28, 2008, the company announced a series of initiatives to improve operational efficiency and long-term profitability, including selling certain salty snack food brands and assets in Australia, closing certain production facilities in Australia and Canada, and streamlining the company’s management structure.
     In the third quarter of 2010, the company recorded a restructuring charge of $12 million ($8 million after tax or $.02 per share) for pension benefit costs related to the closure of the production facility in Canada, which represented the final costs associated with the 2008 initiatives.
     See Note 6 to the Consolidated Financial Statements for additional information.
LIQUIDITY AND CAPITAL RESOURCES
     The company expects that foreseeable liquidity and capital resource requirements, including cash outflows to repurchase shares, pay dividends and fund pension plan contributions, will be met through anticipated cash flows from operations; long-term borrowings under its shelf registration statement; short-term borrowings, including commercial paper; and cash and cash equivalents. The company expects that its sources of financing are adequate to meet its future liquidity and capital resource requirements. The cost and terms of any future financing arrangements may be negatively impacted by capital and credit market disruptions and will depend on the market conditions and the company’s financial position at the time.
     The company generated cash from operations of $858 million in 2011, compared to $859 million last year. The benefit of lower pension contributions in 2011 was mostly offset by higher working capital requirements. The prior year benefitted from improvements in working capital, primarily from reductions in inventories.
     Capital expenditures were $133 million in 2011 compared to $177 million a year ago. Capital expenditures in 2011 included a number of smaller projects, the largest of which were the expansion of beverage production capacity (approximately $5 million), the ongoing implementation of SAP (approximately $13 million), expenditures at the company’s corporate headquarters (approximately $4 million) and expansion of Pepperidge Farm’s production capacity (approximately $3 million). Capital expenditures are expected to total approximately $275 million in 2011.
     Dividend payments were $284 million in 2011 and $270 million in 2010. Year-to-date dividends declared in 2011 were $.855 per share and $.80 per share in 2010.
     Excluding shares owned and tendered by employees to satisfy tax withholding requirements on the vesting of restricted shares and for stock option exercises, the company repurchased 20 million shares at a cost of $696 million during the nine-month period ended May 1, 2011 and 9 million shares at a cost of $315 million during the nine-month period ended May 2, 2010. Approximately 16

25


 

million of the shares repurchased in the current year and approximately 5 million of the shares repurchased in the prior-year period were repurchased pursuant to the company’s June 2008 publicly announced share repurchase program. Approximately $7 million remains available under the June 2008 repurchase program as of May 1, 2011. In addition to the June 2008 publicly announced share repurchase program, the company also purchased shares to offset the impact of dilution from shares issued under the company’s stock compensation plans. The company expects to continue this practice in the future. See “Unregistered Sales of Equity Securities and Use of Proceeds” for more information.
     At May 1, 2011, the company had $674 million of short-term borrowings due within one year and $24 million of standby letters of credit issued on behalf of the company. The company has a $975 million committed 364-day revolving credit facility that matures in September 2011. The company also has a $975 million committed revolving credit facility that matures in September 2013. The facilities remained unused at May 1, 2011, except for $24 million of standby letters of credit issued on behalf of the company. The agreements support the company’s commercial paper programs. In February 2011, the company repaid $700 million of maturing fixed-rate notes with the proceeds from commercial paper borrowings.
     In November 2008, the company filed a registration statement with the Securities and Exchange Commission that registered an indeterminate amount of debt securities. Under the registration statement, the company may issue debt securities, depending on market conditions.
     In April 2011, the company issued $500 million of 4.25% notes due April 2021 under the November 2008 registration statement. The net proceeds were used to repay a portion of the company’s outstanding indebtedness under its short-term commercial paper program and for other general corporate purposes.
     The company is in compliance with the covenants contained in its revolving credit facilities and debt securities.
SIGNIFICANT ACCOUNTING ESTIMATES
     The consolidated financial statements of the company are prepared in conformity with accounting principles generally accepted in the United States. The preparation of these financial statements requires the use of estimates, judgments and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and reported amounts of revenues and expenses during the periods presented. Actual results could differ from those estimates and assumptions. The significant accounting policies of the company are described in Note 1 to the Consolidated Financial Statements. The significant accounting estimates are described in Management’s Discussion and Analysis included in the 2010 Annual Report on Form 10-K, as supplemented by the expanded discussion of trade and consumer promotion programs described below.
     Trade and consumer promotion programs — To drive volume, the company offers various sales incentive programs to customers and consumers, such as cooperative advertising programs, feature price discounts, in-store display incentives and coupons. The cost of these programs is classified as a reduction of revenue. The mix between promotion programs, which are classified as reductions in revenue, and advertising or other marketing activities, which are classified as marketing and selling expenses, fluctuates between periods based on the company’s overall marketing plans, and such fluctuations have an impact on revenues. The recognition of the costs for trade and consumer promotion programs involves the use of judgment related to performance and redemption estimates. Estimates are made based on historical experience and other factors. Actual expenses may differ if the level of redemption rates and performance vary from estimates. Typically, programs that are offered have a very short duration. Historically, the difference between actual experience compared to estimated redemptions and performance has not been significant to the quarterly or annual financial statements.
RECENT ACCOUNTING PRONOUNCEMENTS
     In June 2009, the Financial Accounting Standards Board (FASB) issued authoritative guidance that changed the consolidation model for variable interest entities (VIE). The revised guidance requires an enterprise to qualitatively assess the determination of the primary beneficiary, or consolidator of a VIE, based on whether the entity has the power to direct matters that most significantly impact the activities of the VIE, and has the obligation to absorb losses or the right to receive benefits of the VIE that could potentially be significant to the VIE. The revised guidance also amended the consideration of kick-out rights in determining if an entity is a VIE and requires an ongoing reconsideration of the primary beneficiary. It also amends the events that trigger a reassessment of whether an entity is a VIE. The provisions are effective for the first quarter of fiscal 2011. The adoption did not have a material impact on the company’s consolidated financial statements.

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     In January 2010, the FASB issued additional authoritative guidance related to fair value measurements and disclosures. The guidance requires a roll forward, separately presenting information about purchases, sales, issuances and settlements on a gross basis, rather than net, of the assets and liabilities measured using significant unobservable inputs (Level 3 fair value measurements). The roll forward information must be provided by the company for the first quarter of fiscal 2012, as the provision is effective for annual reporting periods beginning after December 15, 2010 and for interim reporting periods within those years.
     In November 2010, the FASB issued additional authoritative guidance clarifying the required disclosures of supplementary pro forma information for business combinations. The guidance is effective prospectively for business combinations for which the acquisition date is on or after the beginning of the first annual reporting period beginning on or after December 15, 2010.
     In December 2010, the FASB issued additional authoritative guidance on accounting for goodwill. The guidance clarifies the impairment test for reporting units with zero or negative carrying amounts. The guidance is effective for fiscal years and interim periods within those years beginning after December 15, 2011. The adoption is not expected to have a material impact on the company’s consolidated financial statements.
     In May 2011, the FASB issued further additional authoritative guidance related to fair value measurements and disclosures. The new guidance results in a consistent definition of fair value and common requirements for measurement of and disclosure about fair value between accounting principles generally accepted in the United States (U.S. GAAP) and International Financial Reporting Standards (IFRS). The guidance is effective for fiscal years and interim periods within those years beginning after December 15, 2011. The company is currently assessing the impact of the guidance.

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FORWARD-LOOKING STATEMENTS
     This quarterly report contains “forward-looking” statements that reflect the company’s current expectations regarding future results of operations, economic performance, financial condition and achievements of the company. The company tries, wherever possible, to identify these forward-looking statements by using words such as “anticipate,” “believe,” “estimate,” “expect,” “will” and similar expressions. One can also identify them by the fact that they do not relate strictly to historical or current facts. These statements reflect the company’s current plans and expectations and are based on information currently available to it. They rely on a number of assumptions regarding future events and estimates which could be inaccurate and which are inherently subject to risks and uncertainties.
     The company wishes to caution the reader that the following important factors and those important factors described in other Securities and Exchange Commission filings of the company, or in the company’s 2010 Annual Report on Form 10-K, could affect the company’s actual results and could cause such results to vary materially from those expressed in any forward-looking statements made by, or on behalf of, the company:
    the impact of strong competitive response to the company’s efforts to leverage its brand power with product innovation, promotional programs and new advertising, and of changes in consumer demand for the company’s products;
 
    the risks in the marketplace associated with trade and consumer acceptance of product improvements, shelving initiatives, new product introductions, and pricing and promotional strategies;
 
    the company’s ability to achieve sales and earnings guidance, which is based on assumptions about sales volume, product mix, the development and success of new products, the impact of marketing, promotional and pricing actions, product costs and currency;
 
    the company’s ability to realize projected cost savings and benefits;
 
    the company’s ability to successfully manage changes to its business processes, including selling, distribution, manufacturing, information management systems and the integration of acquisitions;
 
    the increased significance of certain of the company’s key trade customers;
 
    the impact of inventory management practices by the company’s trade customers;
 
    the impact of fluctuations in the supply and inflation in energy, raw and packaging materials cost;
 
    the impact associated with portfolio changes and completion of acquisitions and divestitures;
 
    the uncertainties of litigation described from time to time in the company’s Securities and Exchange Commission filings;
 
    the impact of changes in currency exchange rates, tax rates, interest rates, debt and equity markets, inflation rates, economic conditions and other external factors; and
 
    the impact of unforeseen business disruptions in one or more of the company’s markets due to political instability, civil disobedience, armed hostilities, natural disasters or other calamities.
     This discussion of uncertainties is by no means exhaustive but is designed to highlight important factors that may impact the company’s outlook. The company disclaims any obligation or intent to update forward-looking statements made by the company in order to reflect new information, events or circumstances after the date they are made.

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Item 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
     For information regarding the company’s exposure to certain market risk, see Item 7A, Quantitative and Qualitative Disclosures About Market Risk, in the 2010 Annual Report on Form 10-K. There have been no significant changes in the company’s portfolio of financial instruments or market risk exposures from the fiscal 2010 year-end.
Item 4. CONTROLS AND PROCEDURES
  a.   Evaluation of Disclosure Controls and Procedures
     The company, under the supervision and with the participation of its management, including the President and Chief Executive Officer and the Senior Vice President — Chief Financial Officer and Chief Administrative Officer, has evaluated the effectiveness of the company’s disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended) as of May 1, 2011 (Evaluation Date). Based on such evaluation, the President and Chief Executive Officer and the Senior Vice President — Chief Financial Officer and Chief Administrative Officer have concluded that, as of the Evaluation Date, the company’s disclosure controls and procedures are effective.
  b.   Changes in Internal Controls
     During the quarter ended May 1, 2011, there were no changes in the company’s internal control over financial reporting that materially affected, or were likely to materially affect, such control over financial reporting.

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PART II
Item 1A. RISK FACTORS
     The following disclosure modifies the discussion of risks and uncertainties previously disclosed in the company’s Annual Report on Form 10-K for the year ended August 1, 2010. These risks and uncertainties, along with those previously disclosed, could materially adversely affect the company’s business, financial condition and results of operations. Additional risks and uncertainties that are not presently known to the company or that the company currently deems immaterial may also impair the company’s business operations and financial condition.
     Price increases may not be sufficient to cover increased costs, or may result in declines in sales volume due to pricing elasticity in the marketplace.
     The company intends to pass along to customers some or all cost increases in raw and packaging materials and other inputs through increases in the selling prices of some of its products. Higher product prices may result in reductions in sales volume. To the extent the price increases are not sufficient to offset increased raw and packaging materials and other input costs, and/or if they result in significant decreases in sales volume, the company’s business results and financial condition may be adversely affected.
Item 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS
Issuer Purchases of Equity Securities
                                 
                            Approximate  
                            Dollar Value of  
                    Total Number of     Shares that may yet  
                    Shares Purchased     be Purchased  
    Total Number     Average     as Part of Publicly     Under the Plans or  
    of Shares     Price Paid     Announced Plans or     Programs  
Period   Purchased(1)     Per Share(2)     Programs(3)     ($ in Millions)(3)  
1/31/11 — 2/28/11
    2,333,694 (4)   $ 34.32 (4)     1,900,406     $ 29  
3/1/11 — 3/31/11
    773,714 (5)   $ 33.62 (5)     573,644     $ 10  
4/1/11— 5/1/11
    505,000 (6)   $ 33.36 (6)     75,750     $ 7  
 
                         
Total
    3,612,408     $ 34.03       2,549,800     $ 7  
 
(1)   Includes (i) 1,051,251 shares repurchased in open-market transactions to offset the dilutive impact to existing shareowners of issuances under the company’s stock compensation plans, and (ii) 11,358 shares owned and tendered by employees to satisfy tax withholding obligations on the vesting of restricted shares. Unless otherwise indicated, shares owned and tendered by employees to satisfy tax withholding obligations were purchased at the closing price of the company’s shares on the date of vesting.
 
(2)   Average price paid per share is calculated on a settlement basis and excludes commission.
 
(3)   During the third quarter of fiscal 2011, the company had one publicly announced share repurchase program. Under this program, which was announced on June 30, 2008, the company’s Board of Directors authorized the purchase of up to $1.2 billion of company stock through the end of fiscal 2011. In addition to the publicly announced share repurchase program, the company expects to continue to purchase shares, under separate authorization, as part of its practice of buying back shares sufficient to offset shares issued under incentive compensation plans.
 
(4)   Includes (i) 427,694 shares repurchased in open-market transactions at an average price of $34.31 to offset the dilutive impact to existing shareowners of issuances under the company’s stock compensation plans, and (ii) 5,594 shares owned and tendered by employees at an average price per share of $33.31 to satisfy tax withholding requirements on the vesting of restricted shares.
 
(5)   Includes (i) 194,307 shares repurchased in open-market transactions at an average price of $33.61 to offset the dilutive impact to existing shareowners of issuances under the company’s stock compensation plans, and (ii) 5,764 shares owned and tendered by employees at an average price per share of $33.39 to satisfy tax withholding requirements on the vesting of restricted shares.
 
(6)   Includes 429,250 shares repurchased in open-market transactions at an average price of $33.36 to offset the dilutive impact to existing shareowners of issuances under the company’s stock compensation plans.

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Item 6. EXHIBITS
     
10(a)
  Campbell Soup Company Severance Pay Plan for Salaried Employees, as amended and restated effective as of January 1, 2011.
 
   
31(a)
  Certification of Douglas R. Conant pursuant to Rule 13a-14(a).
 
   
31(b)
  Certification of B. Craig Owens pursuant to Rule 13a-14(a).
 
   
32(a)
  Certification of Douglas R. Conant pursuant to 18 U.S.C. Section 1350.
 
   
32(b)
  Certification of B. Craig Owens pursuant to 18 U.S.C. Section 1350.
 
   
101.INS
  XBRL Instance Document
 
   
101.SCH
  XBRL Schema Document
 
   
101.CAL
  XBRL Calculation Linkbase Document
 
   
101.DEF
  XBRL Definition Linkbase Document
 
   
101.LAB
  XBRL Label Linkbase Document
 
   
101.PRE
  XBRL Presentation Linkbase Document

31


 

SIGNATURES
     Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
Date: June 9, 2011
         
  CAMPBELL SOUP COMPANY
 
 
  By:   /s/ B. Craig Owens    
    B. Craig Owens   
    Senior Vice President — Chief
Financial Officer and
Chief Administrative Officer 
 
 
     
  By:   /s/ Ellen Oran Kaden    
    Ellen Oran Kaden   
    Senior Vice President — Law and
Government Affairs 
 

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INDEX TO EXHIBITS
     
10(a)
  Campbell Soup Company Severance Pay Plan for Salaried Employees, as amended and restated effective as of January 1, 2011.
 
   
31(a)
  Certification of Douglas R. Conant pursuant to Rule 13a-14(a).
 
   
31(b)
  Certification of B. Craig Owens pursuant to Rule 13a-14(a).
 
   
32(a)
  Certification of Douglas R. Conant pursuant to 18 U.S.C. Section 1350.
 
   
32(b)
  Certification of B. Craig Owens pursuant to 18 U.S.C. Section 1350.
 
   
101.INS
  XBRL Instance Document
 
   
101.SCH
  XBRL Schema Document
 
   
101.CAL
  XBRL Calculation Linkbase Document
 
   
101.DEF
  XBRL Definition Linkbase Document
 
   
101.LAB
  XBRL Label Linkbase Document
 
   
101.PRE
  XBRL Presentation Linkbase Document